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Sportswear in South Korea

Publisher Euromonitor International
Published Jan 21, 2026
Length 23 Pages
SKU # EP20807594

Description

Sportswear in South Korea demonstrated robust growth in 2025, with a 6% increase in sales, reaching KRW11,875 billion. This growth is driven by the rising demand for versatile apparel that bridges fitness, fashion, and everyday life. The category is expected to continue growing over the forecast period. To succeed, brands should focus on balancing performance authenticity with lifestyle appeal, leveraging premium positioning, and enhancing both online and offline retail experiences.

Euromonitor International's Sportswear in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Sports Apparel, Sports Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

23 Pages
Sportswear in South Korea
Euromonitor International
January 2026
List Of Contents And Tables
SPORTSWEAR IN SOUTH KOREA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Bridging fitness and fashion: How versatility and integrated retail are driving sportswear’s growth
CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
How lifestyle, social media, and premium brands propel Korean athleisure
CHART 2 Alo Yoga Opens First Asia Flagship Store in Seoul’s Dosan Park
Authentic technical performance elevates premium sportswear
CHART 3 Arc’teryx – From Alpine Gear to Urban Icon
Emerging trends and strategies present opportunities for growth
CHART 4 Hoka – Building Influence Through Micro-Communities
WHAT’S NEXT?
Versatility and athleisure to drive growth amidst evolving consumer lifestyles
CHART 5 Analyst Insight
Community-based fitness fuels demand and brand loyalty
Authenticity and technical performance to influence consumer preferences
COMPETITIVE LANDSCAPE
Nike and adidas maintain popularity through performance and lifestyle appeal
CHANNELS
Sports goods stores lead distribution, while e-commerce makes further gains
COUNTRY REPORTS DISCLAIMER
CHART 6 Key Trends 2025
CHART 7 Performance Meets Fashion – The Rise of Recovery Shoes and Low-Profile Sneakers
CHART 8 Climate-Responsive Seasonless Apparel
CHART 9 Department Stores Leverage Circular Fashion with Resale Programmes
CHART 10 Analyst Insight
CHART 11 Real GDP Growth and Inflation 2020-2030
CHART 12 PEST Analysis in South Korea 2025
CHART 13 Key Insights on Consumers in South Korea 2025
CHART 14 Consumer Landscape in South Korea 2025
APPAREL AND FOOTWEAR IN SOUTH KOREA
EXECUTIVE SUMMARY
Versatility, comfort, and sustainability are key trends shaping South Korea's evolving apparel and footwear industry
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Versatile pieces drive sales as traditional norms erode
Climate-responsive designs gain traction
Resale and rental trends reshape retail channel mix
WHAT’S NEXT?
Versatility, sustainability, and agility to influence future development of apparel and footwear
Navigating seasonless style and shifting categories
Sustainability and technology to help shape the future of sales
COMPETITIVE LANDSCAPE
Uniqlo strengthens lead of highly fragmented competitive landscape
Emerging brands and collaborations drive innovation
CHANNELS
Offline channels lead distribution via specialists but online sales continue to grow
ECONOMIC CONTEXT
CONSUMER CONTEXT
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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