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Sportswear in Hong Kong, China

Publisher Euromonitor International
Published Dec 17, 2024
Length 19 Pages
SKU # EP19436798

Description

Sportswear in Hong Kong, China


After quickly recovering in 2021, value sales of sportswear in Hong Kong are stagnating, as retail has faced significant challenges in 2024 due to broader economic uncertainty in the region. Like many categories in apparel and footwear, sportswear is being influenced by a reduction of international tourism spend due to an unfavourable exchange rate. With the Hong Kong dollar pegged to the strong US dollar, shopping in the city has become more expensive for overseas visitors, especially mainland...

Euromonitor International's Sportswear in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Sports Apparel, Sports Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

19 Pages
Sportswear in Hong Kong, China
Euromonitor International
December 2024
List Of Contents And Tables
SPORTSWEAR IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Despite overall stagnation for the category, sports footwear growth remains strong
Impact of Olympics Game in marketing mix for sportswear brands
Retail offline remains vital for brand presence in Hong Kong
PROSPECTS AND OPPORTUNITIES
Increasing emphasis on performance features and innovative textiles
Influence of athlete endorsement for positive brand image
Community-based marketing to build brand loyalty
CATEGORY DATA
Table 1 Sales of Sportswear by Category: Value 2019-2024
Table 2 Sales of Sportswear by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Sportswear: % Value 2020-2024
Table 4 LBN Brand Shares of Sportswear: % Value 2021-2024
Table 5 Distribution of Sportswear by Format: % Value 2019-2024
Table 6 Forecast Sales of Sportswear by Category: Value 2024-2029
Table 7 Forecast Sales of Sportswear by Category: % Value Growth 2024-2029
APPAREL AND FOOTWEAR IN HONG KONG, CHINA
EXECUTIVE SUMMARY
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 8 Sales of Apparel and Footwear by Category: Volume 2019-2024
Table 9 Sales of Apparel and Footwear by Category: Value 2019-2024
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2019-2024
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2020-2024
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2021-2024
Table 14 Distribution of Apparel and Footwear by Format: % Value 2019-2024
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2024
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2024-2029
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2024-2029
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2024-2029
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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