Spectacles in Japan

Value sales of spectacles are set to increase slightly in Japan in 2025. Despite a general trend of price increases across various companies, Owndays' campaign, which started in November 2024, eliminating the additional charge for progressive lenses has garnered significant attention in 2025. This move came at a time when other eyewear brands were adjusting their prices due to rising labour costs and raw material expenses. For instance, the eyewear brand, Zoff, implemented a price increase in Ma...

Euromonitor International's Spectacles in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Readymade Reading Glasses, Spectacle Frames, Spectacle Lenses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Spectacles market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Spectacles in Japan
Euromonitor International
June 2025
List Of Contents And Tables
SPECTACLES IN JAPAN
KEY DATA FINDINGS
2025 DEVELOPMENTS
Attractive campaigns stand out amid price hikes
JINS retains lead
JINS showcases unique local initiatives in myopia control spectacle lenses
PROSPECTS AND OPPORTUNITIES
Eye health concept to be incorporated
Education and support for children is paramount
Technological advances to lead to innovation in eyewear
CATEGORY DATA
Table 1 Sales of Spectacles by Category: Volume 2020-2025
Table 2 Sales of Spectacles by Category: Value 2020-2025
Table 3 Sales of Spectacles by Category: % Volume Growth 2020-2025
Table 4 Sales of Spectacles by Category: % Value Growth 2020-2025
Table 5 Sales of Spectacle Lenses by Type: % Value 2020-2025
Table 6 NBO Company Shares of Spectacles: % Value 2020-2024
Table 7 LBN Brand Shares of Spectacles: % Value 2021-2024
Table 8 Distribution of Spectacles by Format: % Value 2020-2025
Table 9 Forecast Sales of Spectacles by Category: Volume 2025-2030
Table 10 Forecast Sales of Spectacles by Category: Value 2025-2030
Table 11 Forecast Sales of Spectacles by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Spectacles by Category: % Value Growth 2025-2030
EYEWEAR IN JAPAN
EXECUTIVE SUMMARY
Eyewear in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for eyewear?
MARKET DATA
Table 13 Sales of Eyewear by Category: Volume 2020-2025
Table 14 Sales of Eyewear by Category: Value 2020-2025
Table 15 Sales of Eyewear by Category: % Volume Growth 2020-2025
Table 16 Sales of Eyewear by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Eyewear: % Value 2020-2024
Table 18 LBN Brand Shares of Eyewear: % Value 2021-2024
Table 19 Distribution of Eyewear by Format: % Value 2020-2025
Table 20 Forecast Sales of Eyewear by Category: Volume 2025-2030
Table 21 Forecast Sales of Eyewear by Category: Value 2025-2030
Table 22 Forecast Sales of Eyewear by Category: % Volume Growth 2025-2030
Table 23 Forecast Sales of Eyewear by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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