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Skin Care in Australia

Published Jun 23, 2025
Length 30 Pages
SKU # EP20156156

Description

In 2024, Australia’s skin care market recorded a slower pace of growth compared to the previous year but maintained positive momentum, highlighting the category’s enduring resilience amid ongoing economic pressures. While the initial post-pandemic uplift in self-care spending began to level off, core demand remained stable, supported by habitual usage, high product replenishment rates, and a deepening consumer preference for preventative and functional skin care solutions. Euromonitor International's Skin Care in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change. Product coverage: Body Care, Facial Care, Hand Care, Skin Care Sets/Kits. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data. Why buy this report? * Get a detailed picture of the Skin Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop. Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

Table of Contents

30 Pages
Skin Care in Australia
Euromonitor International
June 2025
List Of Contents And Tables
SKIN CARE IN AUSTRALIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Skin care growth supported by ingredient-led innovation and the tween boom
L’Oréal strengthens its leadership in skin care
Opportunities exist for affordable and accessible beauty-focused retail
PROSPECTS AND OPPORTUNITIES
Polarisation expected as the market focuses on affordability and premiumisation
Ingredient-led simplicity set to drive premiumisation
Skin care innovation in Australia is set to fuse science, simplicity, and sustainability
CATEGORY DATA
Table 1 Sales of Skin Care by Category: Value 2019-2024
Table 2 Sales of Skin Care by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Skin Care: % Value 2020-2024
Table 4 LBN Brand Shares of Skin Care: % Value 2021-2024
Table 5 LBN Brand Shares of Basic Moisturisers: % Value 2021-2024
Table 6 LBN Brand Shares of Anti-agers: % Value 2021-2024
Table 7 LBN Brand Shares of Firming Body Care: % Value 2021-2024
Table 8 LBN Brand Shares of General Purpose Body Care: % Value 2021-2024
Table 9 LBN Brand Shares of Premium Skin Care: % Value 2021-2024
Table 10 Forecast Sales of Skin Care by Category: Value 2024-2029
Table 11 Forecast Sales of Skin Care by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN AUSTRALIA
EXECUTIVE SUMMARY
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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