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Sauces, Dips and Condiments in Malaysia

Publisher Euromonitor International
Published Nov 10, 2025
Length 27 Pages
SKU # EP20589429

Description

In sauces, dips and condiments, rising prices underpinned value growth in 2025, with consumers drawn to innovative products that deliver health and convenience benefits. Sauces that provide versatile meal solutions or deliver indulgent flavours have enticed consumers. Although product diversity will continue to expand, price sensitivity is expected to shape demand patterns in the years ahead, with the challenging economy prompting many consumers to adopt more frugal lifestyles.

Euromonitor International's Sauces, Dips and Condiments in Malaysia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Cooking Ingredients and Condiments, Dips, Other Sauces and Condiments, Pickled Products, Sauces, Yeast-based Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sauces, Dips and Condiments market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

27 Pages
Sauces, Dips and Condiments in Malaysia
Euromonitor International
November 2025
List Of Contents And Tables
SAUCES, DIPS AND CONDIMENTS IN MALAYSIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Innovations entice consumers seeking health and convenience benefits
INDUSTRY PERFORMANCE
Rising prices drive value growth as consumers seek health and convenience in sauces, dips, and condiments
Government aid initiatives contribute to dynamism of soy sauces
WHAT’S NEXT?
Consumption set to rise amid price sensitivity and government aid
Value, versatility and wellness features will spur growth amid price sensitivity
Innovative liquid sauces catering to air fryer trends and local tastes will boost category growth
COMPETITIVE LANDSCAPE
Ajinomoto (M) Sdn Bhd secures lead through brand loyalty and innovation
Smaller brands are gaining traction posing threat to leading players
San Remo Macaroni Co and Zara Foodstuff Industries display strong performances
CHANNELS
Hypermarkets excel with unbeatable variety and value
Supermarkets enjoy strong position through agility, affordability, and shopper engagement
CATEGORY DATA
Table 1 Sales of Sauces, Dips and Condiments by Category: Volume 2020-2025
Table 2 Sales of Sauces, Dips and Condiments by Category: Value 2020-2025
Table 3 Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2020-2025
Table 4 Sales of Sauces, Dips and Condiments by Category: % Value Growth 2020-2025
Table 5 Sales of Liquid Recipe Sauces by Type: % Value 2020-2025
Table 6 Sales of Other Sauces and Condiments by Type: Rankings 2020-2025
Table 7 NBO Company Shares of Sauces, Dips and Condiments: % Value 2021-2025
Table 8 LBN Brand Shares of Sauces, Dips and Condiments: % Value 2022-2025
Table 9 Distribution of Sauces, Dips and Condiments by Format: % Value 2020-2025
Table 10 Forecast Sales of Sauces, Dips and Condiments by Category: Volume 2025-2030
Table 11 Forecast Sales of Sauces, Dips and Condiments by Category: Value 2025-2030
Table 12 Forecast Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2025-2030
Table 13 Forecast Sales of Sauces, Dips and Condiments by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
COOKING INGREDIENTS AND MEALS IN MALAYSIA
EXECUTIVE SUMMARY
Solid performance for cooking ingredients and meals
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Price sensitive shoppers seek value as health and convenience remain of key importance
Government aid boosts sales of cooking ingredients and meals
Strong home cooking trend encourages a steady stream of new products delivering convenience and value for money
WHAT’S NEXT?
Government aid will support demand for cooking ingredients and meals
Adoption of air fryers will inspire sauce and marinade developments
COMPETITIVE LANDSCAPE
Lam Soon (M) Bhd leads with its core presence in edible oils
Tricious Foods Sdn Bhd is stand out player with success in frozen ready meals
Competitive landscape heats up between domestic and international players
CHANNELS
Small local grocers benefit from offering affordable brands
Supermarkets and hypermarkets push sales via price promotions
MARKET DATA
Table 14 Sales of Cooking Ingredients and Meals by Category: Volume 2020-2025
Table 15 Sales of Cooking Ingredients and Meals by Category: Value 2020-2025
Table 16 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2020-2025
Table 17 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2020-2025
Table 18 NBO Company Shares of Cooking Ingredients and Meals: % Value 2021-2025
Table 19 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2022-2025
Table 20 Penetration of Private Label by Category: % Value 2020-2025
Table 21 Distribution of Cooking Ingredients and Meals by Format: % Value 2020-2025
Table 22 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2025-2030
Table 23 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2025-2030
Table 24 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2025-2030
Table 25 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
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