
Rtds in South Africa
Description
Rtds in South Africa
Driven by spirit-based RTDs, the competition within RTDs strengthened in 2022, as Coca-Cola and The South African Breweries (SAB) launched products in the market. Using pre-existing distribution channels to reach consumers, they each produced conveniently packaged beverages with low 5% ABV, targeting the growing consumer group demanding low/no alcohol. SAB’s Black Crown (a gin and tonic RTD) appeals to the gin trend, while Coca-Cola’s Topo Chico (vodka-based hard seltzer) is a gluten- and preser...
Euromonitor International's RTDs in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Malt-based RTDs, Non Alcoholic RTDs, Other RTDs, Spirit-based RTDs, Wine-based RTDs.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTDs market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
27 Pages
- Rtds in South Africa
- Euromonitor International
- June 2023
- List Of Contents And Tables
- RTDS IN SOUTH AFRICA
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- New launches of spirit-based RTDs as demand increases
- Sober-curiosity strengthens demand for low/no alcohol products
- Demand for wine-based RTDs grows, based on convenience and affordability
- PROSPECTS AND OPPORTUNITIES
- Wellness trend set to gain momentum, driving stable growth for non alcoholic RTDs
- Demand for malt-based RTDs set to decline, due to limited innovation
- Consumer brand perception as a driver of volume growth
- CATEGORY DATA
- Table 1 Sales of RTDs by Category: Total Volume 2017-2022
- Table 2 Sales of RTDs by Category: Total Value 2017-2022
- Table 3 Sales of RTDs by Category: % Total Volume Growth 2017-2022
- Table 4 Sales of RTDs by Category: % Total Value Growth 2017-2022
- Table 5 Sales of RTDs by Off-trade vs On-trade: Volume 2017-2022
- Table 6 Sales of RTDs by Off-trade vs On-trade: Value 2017-2022
- Table 7 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2017-2022
- Table 8 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2017-2022
- Table 9 GBO Company Shares of RTDs: % Total Volume 2018-2022
- Table 10 NBO Company Shares of RTDs: % Total Volume 2018-2022
- Table 11 LBN Brand Shares of RTDs: % Total Volume 2019-2022
- Table 12 Forecast Sales of RTDs by Category: Total Volume 2022-2027
- Table 13 Forecast Sales of RTDs by Category: Total Value 2022-2027
- Table 14 Forecast Sales of RTDs by Category: % Total Volume Growth 2022-2027
- Table 15 Forecast Sales of RTDs by Category: % Total Value Growth 2022-2027
- ALCOHOLIC DRINKS IN SOUTH AFRICA
- EXECUTIVE SUMMARY
- Alcoholic drinks in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- On-trade vs off-trade split
- What next for alcoholic drinks?
- MARKET BACKGROUND
- Legislation
- Legal purchasing age and legal drinking age
- Drink driving
- Advertising
- Smoking ban
- Opening hours
- On-trade establishments
- Table 16 Number of On-trade Establishments by Type 2017-2022
- TAXATION AND DUTY LEVIES
- Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2022
- OPERATING ENVIRONMENT
- Contraband/parallel trade
- Duty free
- Cross-border/private imports
- KEY NEW PRODUCT LAUNCHES
- Outlook
- MARKET INDICATORS
- Table 17 Retail Consumer Expenditure on Alcoholic Drinks 2017-2022
- MARKET DATA
- Table 18 Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
- Table 19 Sales of Alcoholic Drinks by Category: Total Value 2017-2022
- Table 20 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
- Table 21 Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022
- Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2022
- Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2022
- Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2022
- Table 25 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2022
- Table 26 GBO Company Shares of Alcoholic Drinks: % Total Volume 2018-2022
- Table 27 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2017-2022
- Table 28 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2022
- Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2022-2027
- Table 30 Forecast Sales of Alcoholic Drinks by Category: Total Value 2022-2027
- Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2022-2027
- Table 32 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2022-2027
- DISCLAIMER
- SOURCES
- Summary 2 Research Sources
Pricing
Currency Rates
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