
Rtds in India
Description
Rtds in India
During the pandemic, there was a paradigm shift in drinking behaviour as consumers spent greater time at home. As on-trade was inaccessible for most of 2020 and some of 2021, consumers wanted to replicate the mixology experience offered by bars at home. However, some lacked the knowledge or the means to achieve this. Some producers identified this gap and started to expand their offer of RTD products through off-trade.
Euromonitor International's RTDs in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Malt-based RTDs, Other RTDs, Spirit-based RTDs, Wine-based RTDs.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTDs market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
During the pandemic, there was a paradigm shift in drinking behaviour as consumers spent greater time at home. As on-trade was inaccessible for most of 2020 and some of 2021, consumers wanted to replicate the mixology experience offered by bars at home. However, some lacked the knowledge or the means to achieve this. Some producers identified this gap and started to expand their offer of RTD products through off-trade.
Euromonitor International's RTDs in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Malt-based RTDs, Other RTDs, Spirit-based RTDs, Wine-based RTDs.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTDs market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
25 Pages
- Rtds in India
- Euromonitor International
- October 2022
- List Of Contents And Tables
- RTDS IN INDIA
- KEY DATA FINDINGS
- 2021 DEVELOPMENTS
- At-home consumption and labour shortages drive RTD consumption in 2021
- Bacardi-Martini retains dominance, launching new options in response to heightened interest
- Low alcohol content, flavours and convenience make RTDs attractive to multiple consumer groups
- PROSPECTS AND OPPORTUNITIES
- RTDs increasingly crowded, with further new launches expected over the forecast period
- Taxation a major hindrance for RTDs, while inflation is a potential hurdle
- CATEGORY DATA
- Table 1 Sales of RTDs by Category: Total Volume 2016-2021
- Table 2 Sales of RTDs by Category: Total Value 2016-2021
- Table 3 Sales of RTDs by Category: % Total Volume Growth 2016-2021
- Table 4 Sales of RTDs by Category: % Total Value Growth 2016-2021
- Table 5 Sales of RTDs by Off-trade vs On-trade: Volume 2016-2021
- Table 6 Sales of RTDs by Off-trade vs On-trade: Value 2016-2021
- Table 7 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2016-2021
- Table 8 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2016-2021
- Table 9 GBO Company Shares of RTDs: % Total Volume 2017-2021
- Table 10 NBO Company Shares of RTDs: % Total Volume 2017-2021
- Table 11 LBN Brand Shares of RTDs: % Total Volume 2018-2021
- Table 12 Forecast Sales of RTDs by Category: Total Volume 2021-2026
- Table 13 Forecast Sales of RTDs by Category: Total Value 2021-2026
- Table 14 Forecast Sales of RTDs by Category: % Total Volume Growth 2021-2026
- Table 15 Forecast Sales of RTDs by Category: % Total Value Growth 2021-2026
- CHART 1 Alcoholic Drinks Off-Trade Volume Sales Growth Scenarios: 2019-2026
- CHART 2 Alcoholic Drinks On-Trade Volume Sales Growth Scenarios: 2019-2026
- CHART 3 Alcoholic Drinks Impact of Soft Drivers on Off-Trade Volume Sales: 2019-2026
- CHART 4 Alcoholic Drinks Impact of Soft Drivers on On-Trade Volume Sales: 2019-2026
- ALCOHOLIC DRINKS IN INDIA
- EXECUTIVE SUMMARY
- Alcoholic drinks in 2021: The big picture
- 2021 key trends
- Competitive landscape
- Retailing developments
- On-trade vs off-trade split
- What next for alcoholic drinks?
- MARKET BACKGROUND
- Legislation
- Legal purchasing age and legal drinking age
- Drink driving
- Advertising
- Smoking ban
- Opening hours
- On-trade establishments
- Summary 1 Number of On-trade Establishments by Type 2015-2021
- TAXATION AND DUTY LEVIES
- Summary 2 Taxation and Duty Levies on Alcoholic Drinks 2021
- OPERATING ENVIRONMENT
- Contraband/parallel trade
- Duty free
- Cross-border/private imports
- KEY NEW PRODUCT LAUNCHES
- Outlook
- MARKET INDICATORS
- Table 16 Retail Consumer Expenditure on Alcoholic Drinks 2016-2021
- MARKET DATA
- Table 17 Sales of Alcoholic Drinks by Category: Total Volume 2016-2021
- Table 18 Sales of Alcoholic Drinks by Category: Total Value 2016-2021
- Table 19 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2016-2021
- Table 20 Sales of Alcoholic Drinks by Category: % Total Value Growth 2016-2021
- Table 21 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2021
- Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2021
- Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2021
- Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2021
- Table 25 GBO Company Shares of Alcoholic Drinks: % Total Volume 2017-2021
- Table 26 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2016-2021
- Table 27 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2021
- Table 28 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2021-2026
- Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Value 2021-2026
- Table 30 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2021-2026
- Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2021-2026
- DISCLAIMER
- SOURCES
- Summary 3 Research Sources
Pricing
Currency Rates
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