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Processed Meat, Seafood and Alternatives To Meat in Kenya

Publisher Euromonitor International
Published Nov 28, 2023
Length 18 Pages
SKU # EP18366778

Description

Processed Meat, Seafood and Alternatives To Meat in Kenya


Processed meat, seafood, and alternatives to meat in Kenya is feeling the impact of the energy crisis resulting from the war in Ukraine, along with high inflation. While the overall category is seeing an increase in current value sales and volume sales in 2023, volume sales are not as high as anticipated. This is attributed not only to inflationary pressures but also to societal changes post-pandemic, with people dining out more frequently as lockdown restrictions ease.

Euromonitor International's Processed Meat, Seafood and Alternatives to Meat in Kenya report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Meat and Seafood Substitutes, Processed Meat, Processed Seafood, Tofu and Derivatives.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Processed Meat, Seafood and Alternatives to Meat market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

18 Pages
Processed Meat, Seafood and Alternatives To Meat in Kenya
Euromonitor International
November 2023
List Of Contents And Tables
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN KENYA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Value and volume sales rise in 2023
Farmer’s Choice maintains leadership of processed meat
Distribution presents challenges to growth, while shelf stable seafood gains ground
PROSPECTS AND OPPORTUNITIES
Expansion of modern retail channels to push category growth
Government initiatives and market limitations
Rising health awareness supports sales in plant-based alternatives
CATEGORY DATA
Table 1 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2018-2023
Table 2 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2018-2023
Table 3 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2018-2023
Table 4 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2019-2023
Table 6 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2020-2023
Table 7 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2018-2023
Table 8 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2023-2028
Table 9 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2023-2028
STAPLE FOODS IN KENYA
EXECUTIVE SUMMARY
Staple foods in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 10 Sales of Staple Foods by Category: Volume 2018-2023
Table 11 Sales of Staple Foods by Category: Value 2018-2023
Table 12 Sales of Staple Foods by Category: % Volume Growth 2018-2023
Table 13 Sales of Staple Foods by Category: % Value Growth 2018-2023
Table 14 NBO Company Shares of Staple Foods: % Value 2019-2023
Table 15 LBN Brand Shares of Staple Foods: % Value 2020-2023
Table 16 Distribution of Staple Foods by Format: % Value 2018-2023
Table 17 Forecast Sales of Staple Foods by Category: Volume 2023-2028
Table 18 Forecast Sales of Staple Foods by Category: Value 2023-2028
Table 19 Forecast Sales of Staple Foods by Category: % Volume Growth 2023-2028
Table 20 Forecast Sales of Staple Foods by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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