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Processed Meat, Seafood and Alternatives To Meat in Ireland

Published Nov 25, 2025
Length 25 Pages
SKU # EP20639311

Description

In 2025, processed meat, seafood, alternatives to meat in Ireland saw significant value growth. This was largely driven by consumer demand for convenient, protein-rich, and familiar-flavored products. Chilled meat and seafood substitutes, especially plant-based options, were key contributors to growth, appealing to flexitarian, vegetarian, health-conscious, and sustainability-minded consumers. The increase in value was supported by the availability of ready-to-cook chilled meals, frozen products...

Euromonitor International's Processed Meat, Seafood and Alternatives to Meat in Ireland report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Meat and Seafood Substitutes, Processed Meat, Processed Seafood, Tofu and Derivatives.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Processed Meat, Seafood and Alternatives to Meat market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

25 Pages
Processed Meat, Seafood and Alternatives To Meat in Ireland
Euromonitor International
November 2025
List Of Contents And Tables
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN IRELAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Growth for processed meat, seafood and alternatives to meat is driven through convenience and health
INDUSTRY PERFORMANCE
Processed meat, seafood and alternatives to meat record value growth, driven by convenience and familiar flavours
Meat and seafood substitutes lead value growth as flexitarian diets rise
WHAT’S NEXT?
Growth is set to be driven by convenience, protein and plant-based options
Health and wellness will drive innovation in processed meat, seafood and alternatives to meat
Sustainability and provenance is expected to influence consumer choice over the forecast period
COMPETITIVE LANDSCAPE
Pilgrim’s Europe maintains its leadership through portfolio breadth and promotional activity in 2025
Aldi Ireland and Strong Roots drive dynamic growth in processed meat, seafood and alternatives to meat
CHANNELS
Supermarkets remains the primary distribution channel despite a slight share loss in 2025
Convenience and the ongoing adoption of home delivery supports growth for retail e-commerce
CATEGORY DATA
Table 1 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2020-2025
Table 2 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2020-2025
Table 3 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2020-2025
Table 4 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2020-2025
Table 5 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 6 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 7 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 8 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2020-2025
Table 9 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2020-2025
Table 10 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2021-2025
Table 11 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2022-2025
Table 12 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2020-2025
Table 13 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2025-2030
Table 14 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2025-2030
COUNTRY REPORTS DISCLAIMER
STAPLE FOODS IN IRELAND
EXECUTIVE SUMMARY
Demand for value, health and sustainability drive growth in staple foods
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Rising demand for value, convenience and healthier options drive growth in 2025
Sustainability becomes an influential driver of consumer choice in staple foods
Rising costs influence purchasing behaviour as Irish consumers balance value with quality
WHAT’S NEXT?
Value sales are expected to rise as price inflation and shifting lifestyle priorities shape demand
Reformulation, value innovation and sustainability are set to define competitive strategies
Retail e-commerce and discounters are expected to gain momentum
COMPETITIVE LANDSCAPE
Pilgrim’s Europe maintains its leadership through broad availability and diversified offerings
Tesco Ireland strengthens its position through private label expansion and a multi-tiered value strategy
CHANNELS
Supermarkets retains its lead through strong brand loyalty and a wide product assortments
Retail e-commerce accelerates as rapid delivery and improved fulfilment services reshape staple foods
MARKET DATA
Table 15 Sales of Staple Foods by Category: Volume 2020-2025
Table 16 Sales of Staple Foods by Category: Value 2020-2025
Table 17 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 18 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 19 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 20 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 21 Penetration of Private Label by Category: % Value 2020-2025
Table 22 Distribution of Staple Foods by Format: % Value 2020-2025
Table 23 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 24 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 25 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 26 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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