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Processed Meat, Seafood and Alternatives To Meat in Indonesia

Publisher Euromonitor International
Published Nov 25, 2025
Length 27 Pages
SKU # EP20639291

Description

Processed meat, seafood and alternatives in Indonesia experienced robust double-digit value growth in 2025, despite broader economic challenges. This resilience was primarily driven by consumer demand for convenience and affordability, with ready-to-eat and ready-to-cook options, particularly chilled sausages, becoming everyday staples. The increased adoption of air fryers further boosted frozen product consumption. Primafood International PT maintained its leadership through a multi-tier brand...

Euromonitor International's Processed Meat, Seafood and Alternatives to Meat in Indonesia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Meat and Seafood Substitutes, Processed Meat, Processed Seafood, Tofu and Derivatives.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Processed Meat, Seafood and Alternatives to Meat market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

27 Pages
Processed Meat, Seafood and Alternatives To Meat in Indonesia
Euromonitor International
November 2025
List Of Contents And Tables
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN INDONESIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Strong growth in 2025 driven by convenience and innovation
INDUSTRY PERFORMANCE
Consumer demand for quick meal solutions and supply chain innovation drive growth
Rising interest in sausages help drive growth of chilled processed red meat
WHAT’S NEXT?
Convenience to remain a major factor driving future growth
Health trends to inform product development and marketing strategies
Product innovation and digital engagement crucial for maintaining consumer interest
COMPETITIVE LANDSCAPE
Primafood International retains leadership with segmented portfolio
Macroprima’s strong growth driven by innovation and wide distribution
CHANNELS
Convenience stores strengths position as leading distribution channel
Dynamic growth for e-commerce from low sales base
CATEGORY DATA
Table 1 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2020-2025
Table 2 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2020-2025
Table 3 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2020-2025
Table 4 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2020-2025
Table 5 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 6 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 7 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 8 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2020-2025
Table 9 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2020-2025
Table 10 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2021-2025
Table 11 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2022-2025
Table 12 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2020-2025
Table 13 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2025-2030
Table 14 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2025-2030
COUNTRY REPORTS DISCLAIMER
STAPLE FOODS IN INDONESIA
EXECUTIVE SUMMARY
Navigating economic headwinds: Key trends in Indonesian staple foods
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Consumers of staple foods navigate ongoing price pressures
Digital-first approach to marketing convenient meal solutions
Innovation emerges as crucial point of differentiation to drive growth
Health trends influence purchasing decisions and product development
WHAT’S NEXT?
Economic recovery and rising urbanisation to drive future growth of staple foods
Demand for functional staple foods to be driven by health trends
Indonesians to be increasingly influence by social media trends
COMPETITIVE LANDSCAPE
Indofood Sukses Makmur Tbk PT retains lead of highly fragmented landscape
Lotte drives dynamic growth through expanding distribution and product innovation
CHANNELS
Established store network ensures dominance of small local grocers
Convenience of rapid delivery services drives e-commerce growth
MARKET DATA
Table 15 Sales of Staple Foods by Category: Volume 2020-2025
Table 16 Sales of Staple Foods by Category: Value 2020-2025
Table 17 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 18 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 19 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 20 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 21 Penetration of Private Label by Category: % Value 2020-2025
Table 22 Distribution of Staple Foods by Format: % Value 2020-2025
Table 23 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 24 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 25 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 26 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
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