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Processed Fruit and Vegetables in Romania

Publisher Euromonitor International
Published Nov 26, 2025
Length 22 Pages
SKU # EP20639220

Description

Processed fruit and vegetables witnessed robust growth in 2025, with frozen variants outperforming shelf-stable options. Rising prices shaped demand patterns, whist the expansion of modern retailers into rural and small communities improved accessibility to products.

Euromonitor International's Processed Fruit and Vegetables in Romania report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Processed Fruit and Vegetables market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

22 Pages
Processed Fruit and Vegetables in Romania
Euromonitor International
November 2025
List Of Contents And Tables
PROCESSED FRUIT AND VEGETABLES IN ROMANIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Frozen variants gain appeal as consumers focus on affordability
INDUSTRY PERFORMANCE
Price increases result in declining sales
Strong growth potential for frozen processed fruit and vegetables
WHAT’S NEXT?
Urban consumers drive sales of processed fruit and vegetables
Lack of preservatives will raise appeal of frozen products
Expansion of modern retailers will improve access to processed fruit and vegetables
COMPETITIVE LANDSCAPE
Macromex SRL holds strong lead in frozen processed fruit and vegetables
Small domestic producers have a leading edge
CHANNELS
Modern retailers enjoy a strong position
Expansion into rural and small communities improves accessibility
CATEGORY DATA
Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
STAPLE FOODS IN ROMANIA
EXECUTIVE SUMMARY
Consumption weakens amid high living costs
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Price inflation impacts staple foods
Lower bread consumption influences category dynamics
WHAT’S NEXT?
Price inflation is set to weigh on category sales
Economic uncertainty will shape purchasing habits
Modern retailers stands to gain from provision of affordable products
COMPETITIVE LANDSCAPE
Highly fragmented landscape due to artisanal producers
Pirifan Distribution enjoys dynamism in hot cereals
CHANNELS
MARKET DATA
Table 13 Sales of Staple Foods by Category: Volume 2020-2025
Table 14 Sales of Staple Foods by Category: Value 2020-2025
Table 15 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 16 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 18 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 19 Penetration of Private Label by Category: % Value 2020-2025
Table 20 Distribution of Staple Foods by Format: % Value 2020-2025
Table 21 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 22 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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