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Processed Fruit and Vegetables in Poland

Publisher Euromonitor International
Published Nov 26, 2025
Length 23 Pages
SKU # EP20639177

Description

Value sales of processed fruit and vegetables increased in Poland in 2025, underpinned by consumer demand for convenient, nutritious and affordable food solutions. Health-conscious Polish consumers increasingly recognise processed fruits and vegetables – particularly frozen and shelf-stable options – as practical ways to ensure daily intake of essential vitamins, fibre and minerals. The category’s strong performance was further supported by the perception that frozen products retain most of thei...

Euromonitor International's Processed Fruit and Vegetables in Poland report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Processed Fruit and Vegetables market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

23 Pages
Processed Fruit and Vegetables in Poland
Euromonitor International
November 2025
List Of Contents And Tables
PROCESSED FRUIT AND VEGETABLES IN POLAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Convenience, affordability and wellness focus sustain strong category performance
INDUSTRY PERFORMANCE
Processed fruit and vegetables sustain double-digit value growth amid inflation and changing habits
Frozen fruit and vegetables lead category performance with focus on convenience and quality
WHAT’S NEXT?
Sustained growth driven by health awareness and practical consumption habits
Health and wellness trends strengthen focus on fibre, purity and clean labels
Air fryer adoption and home cooking trends expand consumption occasions
COMPETITIVE LANDSCAPE
Jeronimo Martins Polska strengthens leadership through private label and pricing strategy
Auchan Polska gains momentum through innovation in frozen potato products
CHANNELS
Discounters dominate through affordability and assortment breadth
Small local grocers thrive on proximity and tailored offerings
CATEGORY DATA
Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
STAPLE FOODS IN POLAND
EXECUTIVE SUMMARY
Affordability, private label expansion and health awareness drive category growth
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Plant-based and sustainable diets gain momentum among younger consumers
Clean labels and natural positioning shape product development
WHAT’S NEXT?
Everyday staples sustain future growth amid mature consumption patterns
Private label continues to expand through affordability and improved perception
Discounters and convenience stores reinforce accessibility while e-commerce evolves
COMPETITIVE LANDSCAPE
Artisanal baked goods strengthen appeal through quality, freshness and authenticity
Vivera capitalises on plant-based momentum with broad retail presence
CHANNELS
Discounters consolidate dominance through price leadership and trust
Convenience stores gain ground through proximity and flexible shopping missions
MARKET DATA
Table 13 Sales of Staple Foods by Category: Volume 2020-2025
Table 14 Sales of Staple Foods by Category: Value 2020-2025
Table 15 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 16 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 18 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 19 Penetration of Private Label by Category: % Value 2020-2025
Table 20 Distribution of Staple Foods by Format: % Value 2020-2025
Table 21 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 22 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
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