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Processed Fruit and Vegetables in Norway

Publisher Euromonitor International
Published Nov 26, 2025
Length 22 Pages
SKU # EP20639224

Description

Value sales of processed fruit and vegetables rose in 2025 as Norwegian consumers increasingly sought convenient, nutritious and climate-conscious meal solutions. Growth was supported by the expanding role of frozen formats, which offered consistent quality and year-round availability at a time when weather volatility and supply chain uncertainty affected fresh produce reliability. Frozen processed potatoes, mixed vegetables and fruit blends continued to benefit from their versatility and alignm...

Euromonitor International's Processed Fruit and Vegetables in Norway report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Processed Fruit and Vegetables market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

22 Pages
Processed Fruit and Vegetables in Norway
Euromonitor International
November 2025
List Of Contents And Tables
PROCESSED FRUIT AND VEGETABLES IN NORWAY
KEY DATA FINDINGS
2025 DEVELOPMENTS
Convenience, health and sustainability shape engagement with frozen and shelf-stable produce
INDUSTRY PERFORMANCE
Demand for convenient, nutritious and climate-friendly produce lifts category performance
Frozen processed potatoes lead growth as urban and single-person households prioritise ease and versatility
Rising interest in functional, minimally processed plant-based staples strengthens demand for frozen and ambient vegetables
WHAT’S NEXT?
Convenience, sustainability and functional nutrition will underpin steady category growth
Health and wellness priorities encourage cleaner labels, functional benefits and minimally processed formats
Regulation, food-tech advancements and sustainability commitments support long-term resilience
COMPETITIVE LANDSCAPE
NorgesGruppen maintains leadership through scale, supply chain resilience and private label strength
Dole Bama stands out for agility, supply chain diversification and sustainability commitment
CHANNELS
Discounters drive growth by combining affordability, transparency and expanded frozen ranges
E-commerce expands rapidly as convenience, personalisation and sustainability reshape shopping habits
CATEGORY DATA
Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
STAPLE FOODS IN NORWAY
EXECUTIVE SUMMARY
Rising interest in healthier, more sustainable choices supports positive value growth
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Convenience, health considerations and cost-consciousness shape staple foods consumption
Local sourcing and the New Nordic ethos fuel interest in traditional and plant-forward staples
Growing focus on sustainable dietary choices reshapes demand patterns
WHAT’S NEXT?
Stable value growth expected as health, sustainability and product variety continue to influence demand
More targeted health and wellness innovation emerges as consumers seek functional benefits
Distribution evolves as e-commerce strengthens and sustainability shapes supply chain strategies
COMPETITIVE LANDSCAPE
Established domestic players maintain leadership through strong sourcing and trusted local brands
Premium organic producers and private label intensify competitive pressure
CHANNELS
Supermarkets retain a dominant role due to broad assortments and strong shopper loyalty
Retail e-commerce accelerates as digital habits persist and assortment breadth expands
MARKET DATA
Table 13 Sales of Staple Foods by Category: Volume 2020-2025
Table 14 Sales of Staple Foods by Category: Value 2020-2025
Table 15 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 16 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 18 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 19 Penetration of Private Label by Category: % Value 2020-2025
Table 20 Distribution of Staple Foods by Format: % Value 2020-2025
Table 21 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 22 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
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