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Processed Fruit and Vegetables in Nigeria

Publisher Euromonitor International
Published Jan 21, 2026
Length 24 Pages
SKU # EP20807554

Description

Retail current value sales of processed fruit and vegetables in Nigeria saw further double-digit, if slower, growth in 2025. Meanwhile, processed fruit and vegetables saw only a marginal drop in retail volume sales, following fast decreases in 2023 and 2024 amidst harsher inflationary conditions. With some stability in inflation and a slower, albeit still strong, rise in the average unit price, the category began to see stabilisation. However, given persistent challenging conditions, the demand...

Euromonitor International's Processed Fruit and Vegetables in Nigeria report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2021-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Processed Fruit and Vegetables market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

24 Pages
Processed Fruit and Vegetables in Nigeria
Euromonitor International
January 2026
List Of Contents And Tables
PROCESSED FRUIT AND VEGETABLES IN NIGERIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Demand remains sluggish amid signs of recovery
INDUSTRY PERFORMANCE
Shelf stable vegetables rebounds through small pack purchases and the at-home dining trend
Players tailor strategies to appeal to different consumer groups
WHAT’S NEXT?
Economic recovery to drive the demand for processed fruit and vegetables
Healthier eating and convenience trends to shape new product development
Improved distribution to push frozen processed vegetables and potatoes
COMPETITIVE LANDSCAPE
Farrows consolidates its leadership through a strong offer of shelf stable vegetables
Sun Mark gains through widening distribution and low prices
CHANNELS
Small local grocers modernise stores and assortments
Retail modernisation impacts the distribution of processed fruit and vegetables
CATEGORY DATA
Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
STAPLE FOODS IN NIGERIA
EXECUTIVE SUMMARY
Slower price increases push a rebound in demand
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Focus on essentials and affordability in a still tough economic situation
Bokku! emerges with a good quality, economy-based offer
Health concerns play a growing role in consumers’ purchasing decisions
WHAT’S NEXT?
Improving economic conditions to boost the demand for staple foods
Strong company activity to develop and grow staple foods in Nigeria
Ongoing gradual shift to modern retail channels
COMPETITIVE LANDSCAPE
Local companies dominate the competitive landscape
Local companies invest to make gains
CHANNELS
Small local grocers dominate despite increasing competition from modern retail formats
Foodservice benefits from easing inflation and a consistent customer base
MARKET DATA
Table 13 Sales of Staple Foods by Category: Volume 2020-2025
Table 14 Sales of Staple Foods by Category: Value 2020-2025
Table 15 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 16 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 18 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 19 Penetration of Private Label by Category: % Value 2020-2025
Table 20 Distribution of Staple Foods by Format: % Value 2020-2025
Table 21 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 22 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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