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Processed Fruit and Vegetables in Hungary

Publisher Euromonitor International
Published Nov 25, 2025
Length 24 Pages
SKU # EP20639353

Description

Value growth of processed fruits and vegetables in Hungary increased in 2025, supported by rising demand for frozen options. Consumers perceive these items as convenient, affordable, and nutritionally reliable, thanks to advancements in freezing technologies. Consequently, frozen processed vegetables performed well, with brands like Bonduelle promoting its versatility and health benefits. In contrast, shelf-stable fruits recorded a decline due to higher prices, supply chain issues, and a growing...

Euromonitor International's Processed Fruit and Vegetables in Hungary report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Processed Fruit and Vegetables market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

24 Pages
Processed Fruit and Vegetables in Hungary
Euromonitor International
November 2025
List Of Contents And Tables
PROCESSED FRUIT AND VEGETABLES IN HUNGARY
KEY DATA FINDINGS
2025 DEVELOPMENTS
Frozen processed fruit and vegetables drive growth as shelf stable options decline
INDUSTRY PERFORMANCE
Frozen products surge as shelf stable fruits decline in processed fruit and vegetables
Frozen fruits and vegetables lead growth amid convenience and health trends in Hungary
WHAT’S NEXT?
Frozen vegetables is set to drive steady growth as shelf-stable fruits face stagnation
Innovation is set to focus on low-sugar and minimally processed fruits and vegetables
Sustainability is expected to gain momentum as consumers demand eco-conscious options
COMPETITIVE LANDSCAPE
Lidl expands its lead through the strength of its private label ranges
Findus France SAS records strong growth, driven by it performance in frozen vegetables
CHANNELS
Discounters strengthens its leadership through a wide assortment and affordable price points
Retail e-commerce emerges as the fastest-growing channel despite structural limitations in 2025
CATEGORY DATA
Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
STAPLE FOODS IN HUNGARY
EXECUTIVE SUMMARY
Price pressure and changing consumer habits influence staple foods in 2025
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Stagnant sales of staple foods amid macroeconomic pressures in 2025
Demographic shifts and health trends shape the consumption of staple foods
Convenience and sustainability impact the performance of staple foods in Hungary
WHAT’S NEXT?
Rising unit prices and changing consumer habits are set to drive value growth in staple foods
Health focused, functional products are expected to gain traction in Hungary
The integration of digital and physical channels is set to shape the future of staple foods
COMPETITIVE LANDSCAPE
Pick Szeged Zrt strengths its lead through strong sales of processed meat and seafood
Nádudvari Élelmiszer Kft drives dynamism as private label quality rises in staple foods
CHANNELS
Discounters strengths its lead through a broad assortments and appealing price points
Retail e-commerce and hybrid stores drive dynamic growth in Hungary’s staple foods
MARKET DATA
Table 13 Sales of Staple Foods by Category: Volume 2020-2025
Table 14 Sales of Staple Foods by Category: Value 2020-2025
Table 15 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 16 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 18 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 19 Penetration of Private Label by Category: % Value 2020-2025
Table 20 Distribution of Staple Foods by Format: % Value 2020-2025
Table 21 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 22 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
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