Processed Fruit and Vegetables in Denmark
Description
In 2025, value sales of processed fruit and vegetables in Denmark increased, driven by its essential role in home cooking and the convenience it offers amidst rising living costs. Consumers increasingly opted for frozen and shelf-stable products, recognising these as affordable, versatile, and low-waste meal components. Additionally, government guidance on maintaining emergency food supplies boosted the demand for shelf-stable options. Shelf-stable beans emerged as a fastest-growing area, highli...
Euromonitor International's Processed Fruit and Vegetables in Denmark report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Processed Fruit and Vegetables market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Table of Contents
22 Pages
- Processed Fruit and Vegetables in Denmark
- Euromonitor International
- November 2025
- List Of Contents And Tables
- PROCESSED FRUIT AND VEGETABLES IN DENMARK
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Affordability, convenience and demand for plant-based options drive value sales
- INDUSTRY PERFORMANCE
- Growth in processed fruit and vegetables is driven by convenience, affordability, and shelf stability
- Shelf-stable beans drive value growth as Danes seek affordable, plant-based nutrition
- WHAT’S NEXT?
- Processed fruit and vegetables is set to sustain steady growth as affordability and convenience remain key
- Health-conscious Danes are expected to boost demand for natural and organic processed vegetables
- EU policy support strengthens demand for legumes and shelf-stable vegetables
- COMPETITIVE LANDSCAPE
- Coop Danmark A/S maintains its leadership through affordability and nationwide reach
- Orkla Foods Danmark A/S strengthens its position through trusted brands and everyday staples
- CHANNELS
- Discounters consolidates its leadership in distribution by combining affordability with everyday convenience
- Retail e-commerce gains traction as consumers embrace digital convenience for everyday staples
- CATEGORY DATA
- Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
- Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
- Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
- Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
- Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
- Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
- Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
- Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
- Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
- Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
- Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
- Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- STAPLE FOODS IN DENMARK
- EXECUTIVE SUMMARY
- Steady growth in staple foods is driven by necessity, convenience, and sustainability
- KEY DATA FINDINGS
- INDUSTRY PERFORMANCE
- Steady growth is driven by necessity and occasional indulgence
- The expansion of private label influences staple foods in 2025
- A focus on sustainability and local sourcing rises in Denmark during 2025
- WHAT’S NEXT?
- Steady growth in staple foods is set to be driven by necessity and evolving consumer preferences
- Rising health and wellness concerns drive change in staple food portfolios
- Distribution channels are set to evolve amid cost pressures and convenience trends
- COMPETITIVE LANDSCAPE
- Coop Danmark A/S maintains its leadership in staple foods despite a slight share decline
- Rahbekfisk A/S leads value growth in staple foods driven by demand for frozen seafood
- CHANNELS
- Discounters strengthens its leadership through competitive pricing and private label
- Retail e-commerce grows as consumers appreciate convenience and flexibility
- MARKET DATA
- Table 13 Sales of Staple Foods by Category: Volume 2020-2025
- Table 14 Sales of Staple Foods by Category: Value 2020-2025
- Table 15 Sales of Staple Foods by Category: % Volume Growth 2020-2025
- Table 16 Sales of Staple Foods by Category: % Value Growth 2020-2025
- Table 17 NBO Company Shares of Staple Foods: % Value 2021-2025
- Table 18 LBN Brand Shares of Staple Foods: % Value 2022-2025
- Table 19 Penetration of Private Label by Category: % Value 2020-2025
- Table 20 Distribution of Staple Foods by Format: % Value 2020-2025
- Table 21 Forecast Sales of Staple Foods by Category: Volume 2025-2030
- Table 22 Forecast Sales of Staple Foods by Category: Value 2025-2030
- Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
- Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- SOURCES
- Summary 1 Research Sources
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