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Plant-Based Dairy in the US

Published Sep 01, 2025
Length 21 Pages
SKU # EP20387005

Description

Sales of plant-based dairy have declined in value and volume terms in 2025, continuing the pattern seen in 2024. This performance reflects several key challenges facing plant-based dairy. First, growing consumer concerns about the presence of sweeteners, stabilising agents, emulsifiers, and other additives has harmed the image of plant-based dairy, creating the perception that many plant-based dairy alternatives are ultra processed. As a result, health-conscious consumers are increasingly shifti...

Euromonitor International's Plant-based Dairy in USA report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Plant-based Cheese, Plant-based Milk, Plant-based Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Plant-based Dairy market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

21 Pages
Plant-Based Dairy in the US
Euromonitor International
September 2025
List Of Contents And Tables
PLANT-BASED DAIRY IN THE US
KEY DATA FINDINGS
2025 DEVELOPMENTS
Sales decrease as consumers shift back to traditional dairy
Danone continues to lead sales of plant-based dairy
Supermarkets continues to lead sales despite e-commerce’s rapid expansion
PROSPECTS AND OPPORTUNITIES
Competition with dairy will remain intense
Taste and texture key to unlocking the potential of plant-based cheese and yoghurt
New FDA guidance targets clarity in plant-based cheese and yoghurt
CATEGORY DATA
Table 1 Sales of Plant-Based Dairy by Category: Value 2020-2025
Table 2 Sales of Plant-Based Dairy by Category: % Value Growth 2020-2025
Table 3 Sales of Other Plant-Based Milk by Type: % Value 2022-2025
Table 4 NBO Company Shares of Plant-Based Dairy: % Value 2021-2025
Table 5 LBN Brand Shares of Plant-Based Dairy: % Value 2022-2025
Table 6 Distribution of Plant-Based Dairy by Format: % Value 2020-2025
Table 7 Forecast Sales of Plant-Based Dairy by Category: Value 2025-2030
Table 8 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2025-2030
DAIRY PRODUCTS AND ALTERNATIVES IN THE US
EXECUTIVE SUMMARY
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 9 Sales of Dairy Products and Alternatives by Category: Value 2020-2025
Table 10 Sales of Dairy Products and Alternatives by Category: % Value Growth 2020-2025
Table 11 NBO Company Shares of Dairy Products and Alternatives: % Value 2021-2025
Table 12 LBN Brand Shares of Dairy Products and Alternatives: % Value 2022-2025
Table 13 Penetration of Private Label by Category: % Value 2020-2025
Table 14 Distribution of Dairy Products and Alternatives by Format: % Value 2020-2025
Table 15 Forecast Sales of Dairy Products and Alternatives by Category: Value 2025-2030
Table 16 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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