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Pet Care in Bulgaria

Publisher Euromonitor International
Published Jun 09, 2022
Length 52 Pages
SKU # EP17231235

Description

Pet Care in Bulgaria

Pet care in Bulgaria is growing at a healthy pace, partly due to it being a relatively underdeveloped area, with almost two-thirds of owners still feeding their cats and dogs non-prepared food. Furthermore, growth is also being fuelled by ongoing growth in the dog and cat population, with the home seclusion created by COVID-19 encouraging more people to get a pet companion. Moreover, a growing number of landlords are allowing tenants to keep pets, with this ranking among the top criteria when ch...

Euromonitor International's Pet Care in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Pet Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

52 Pages
Pet Care in Bulgaria
Euromonitor International
June 2022
List Of Contents And Tables
PET CARE IN BULGARIA
EXECUTIVE SUMMARY
Pet care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for pet care?
MARKET INDICATORS
Table 1 Pet Populations 2017-2022
MARKET DATA
Table 2 Sales of Pet Food by Category: Volume 2017-2022
Table 3 Sales of Pet Care by Category: Value 2017-2022
Table 4 Sales of Pet Food by Category: % Volume Growth 2017-2022
Table 5 Sales of Pet Care by Category: % Value Growth 2017-2022
Table 6 NBO Company Shares of Pet Food: % Value 2017-2021
Table 7 LBN Brand Shares of Pet Food: % Value 2018-2021
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2017-2021
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2018-2021
Table 10 Penetration of Private Label in Pet Care by Category: % Value 2017-2022
Table 11 Distribution of Pet Care by Format: % Value 2017-2022
Table 12 Distribution of Pet Care by Format and Category: % Value 2022
Table 13 Distribution of Dog and Cat Food by Format: % Value 2017-2022
Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2022
Table 15 Forecast Sales of Pet Food by Category: Volume 2022-2027
Table 16 Forecast Sales of Pet Care by Category: Value 2022-2027
Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2022-2027
Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
DOG FOOD IN BULGARIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Economy dry dog food remains dominant despite price pressures
Rise in small dog population informing demand
Distribution expansion and new product development key growth drivers
PROSPECTS AND OPPORTUNITIES
Positive developments expected in dog food as more consumers make the switch to prepared food and the dog population grows
Competition set to increase as demand grows
Pet humanisation key to the expansion of dog food
CATEGORY INDICATORS
Table 58 Dog Owning Households: % Analysis 2017-2022
Table 59 Dog Population 2017-2022
Table 60 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2017-2022
CATEGORY DATA
Summary 3 Dog Food by Price Band 2022
Table 61 Sales of Dog Food by Category: Volume 2017-2022
Table 62 Sales of Dog Food by Category: Value 2017-2022
Table 63 Sales of Dog Food by Category: % Volume Growth 2017-2022
Table 64 Sales of Dog Food by Category: % Value Growth 2017-2022
Table 65 Sales of Dry Dog Food by Life-Cycle: % Value 2017-2022
Table 66 Sales of Wet Dog Food by Life-Cycle: % Value 2017-2022
Table 67 NBO Company Shares of Dog Food: % Value 2017-2021
Table 68 LBN Brand Shares of Dog Food: % Value 2018-2021
Table 69 LBN Brand Shares of Dog Treats and Mixers: % Value 2018-2021
Table 70 Distribution of Dog Food by Format: % Value 2017-2022
Table 71 Forecast Sales of Dog Food by Category: Volume 2022-2027
Table 72 Forecast Sales of Dog Food by Category: Value 2022-2027
Table 73 Forecast Sales of Dog Food by Category: % Volume Growth 2022-2027
Table 74 Forecast Sales of Dog Food by Category: % Value Growth 2022-2027
CAT FOOD IN BULGARIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Shift towards prepared food driving growth in cat food
Nestlé and Mars retain dominance
Distribution remains in flux as e-commerce and store-based retailing both expand
PROSPECTS AND OPPORTUNITIES
Cat food on the rise as owners pay greater attention to the needs of their pets
Range and variety of cat food set to expand as competition intensifies
E-commerce set for further growth but store-based retailers will retain a key role
CATEGORY INDICATORS
Table 19 Cat Owning Households: % Analysis 2017-2022
Table 20 Cat Population 2017-2022
Table 21 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2017-2022
CATEGORY DATA
Summary 2 Cat Food by Price Band 2022
Table 22 Sales of Cat Food by Category: Volume 2017-2022
Table 23 Sales of Cat Food by Category: Value 2017-2022
Table 24 Sales of Cat Food by Category: % Volume Growth 2017-2022
Table 25 Sales of Cat Food by Category: % Value Growth 2017-2022
Table 26 Sales of Dry Cat Food by Life-Cycle: % Value 2017-2022
Table 27 Sales of Wet Cat Food by Life-Cycle: % Value 2017-2022
Table 28 NBO Company Shares of Cat Food: % Value 2017-2021
Table 29 LBN Brand Shares of Cat Food: % Value 2018-2021
Table 30 LBN Brand Shares of Cat Treats and Mixers: % Value 2018-2021
Table 31 Distribution of Cat Food by Format: % Value 2017-2022
Table 32 Forecast Sales of Cat Food by Category: Volume 2022-2027
Table 33 Forecast Sales of Cat Food by Category: Value 2022-2027
Table 34 Forecast Sales of Cat Food by Category: % Volume Growth 2022-2027
Table 35 Forecast Sales of Cat Food by Category: % Value Growth 2022-2027
OTHER PET FOOD IN BULGARIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Moderate gains seen in other pet food, with price rises boosting value growth
Little change in the competitive landscape with Vitakraft leading the way
E-commerce growing from low base, but pet shops and superstores continue to benefit from wide offer and expert advice
PROSPECTS AND OPPORTUNITIES
Stable but unspectacular performance expected from other pet food
Small mammal food on the menu thanks to pet humanisation trend
Vitakraft likely to retain the lead
CATEGORY INDICATORS
Table 36 Other Pet Population 2017-2022
CATEGORY DATA
Table 37 Sales of Other Pet Food by Category: Volume 2017-2022
Table 38 Sales of Other Pet Food by Category: Value 2017-2022
Table 39 Sales of Other Pet Food by Category: % Volume Growth 2017-2022
Table 40 Sales of Other Pet Food by Category: % Value Growth 2017-2022
Table 41 LBN Brand Shares of Bird Food: % Value 2018-2021
Table 42 LBN Brand Shares of Fish Food: % Value 2018-2021
Table 43 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2018-2021
Table 44 Distribution of Other Pet Food by Format: % Value 2017-2022
Table 45 Forecast Sales of Other Pet Food by Category: Volume 2022-2027
Table 46 Forecast Sales of Other Pet Food by Category: Value 2022-2027
Table 47 Forecast Sales of Other Pet Food by Category: % Volume Growth 2022-2027
Table 48 Forecast Sales of Other Pet Food by Category: % Value Growth 2022-2027
PET PRODUCTS IN BULGARIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Rising cost of cat litter influences growth in pet products
Pet humanisation trend a growing influence on demand for pet products from healthcare to fashion
Pet shops and superstores continue to play a key role in the distribution of pet products
PROSPECTS AND OPPORTUNITIES
Pet humanisation trend likely to remain key to growth
Prices expected to stabilise as retail competition grows
Pet owners expected to display growing willingness to invest in the comfort and wellbeing of their pet companions
CATEGORY DATA
Table 49 Sales of Pet Products by Category: Value 2017-2022
Table 50 Sales of Pet Products by Category: % Value Growth 2017-2022
Table 51 Sales of Pet Healthcare by Type: % Value 2017-2022
Table 52 Sales of Other Pet Products by Type: % Value 2017-2022
Table 53 NBO Company Shares of Pet Products: % Value 2017-2021
Table 54 LBN Brand Shares of Pet Products: % Value 2018-2021
Table 55 Distribution of Pet Products by Format: % Value 2017-2022
Table 56 Forecast Sales of Pet Products by Category: Value 2022-2027
Table 57 Forecast Sales of Pet Products by Category: % Value Growth 2022-2027

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