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Personal Accessories in the United Kingdom

Published Jan 14, 2026
Length 53 Pages
SKU # EP20773169

Description

Personal accessories in the UK is characterised by polarisation, with luxury and value-driven products driving sales in 2025. Retail sales reached GBP16.2 billion, representing 4% growth from 2024, although while value sales rose, volume sales saw a marginal decline, driven by macroeconomic uncertainty and the divergence in consumer spending patterns. The median disposable income per household in the UK and the number of employed women both continued to rise in this year, supporting consumer pur...

Euromonitor International's Personal Accessoriesin United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2021-2025), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Bags and Luggage, Jewellery, Traditional and Connected Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Personal Accessories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

53 Pages
Personal Accessories in the United Kingdom
Euromonitor International
January 2026
List Of Contents And Tables
PERSONAL ACCESSORIES IN THE UNITED KINGDOM
EXECUTIVE SUMMARY
Value sales of personal accessories rise due to macroeconomic factors, but polarisation seen
KEY DATA FINDINGS
CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
Both luxury and value-driven segments drive sales
Daisy London and Shrimps collaboration thrives amid polarisation
CHART 2 Daisy London x Shrimps Collaboration Expands
Resale and rental impact personal accessories
CHART 3 Vinted Pro Launch in the United Kingdom Impacts Primary Sales
WHAT’S NEXT?
Luxury and value-driven segments to drive sales in the future
Writing instruments to remain the largest category in volume terms
Sustainability, digitalisation, and Generation Z to shape personal accessories
COMPETITIVE LANDSCAPE
Luxury conglomerates maintain their lead amidst market polarisation
CHART 4 DeMellier Carves Out a New Luxury Narrative
Opportunities for new and existing players
CHANNELS
Offline retail leads through specialist retailers
CHART 5 Analyst Insight
Retail e-commerce remains significant, but secondary to offline retail
ECONOMIC CONTEXT
CHART 6 Real GDP Growth and Inflation 2020-2030
CHART 7 PEST Analysis in the United Kingdom 2025
CONSUMER CONTEXT
CHART 8 Key Insights on Consumers in the United Kingdom 2025
CHART 9 Consumer Landscape in the United Kingdom 2025
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources
BAGS AND LUGGAGE IN THE UNITED KINGDOM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Bags and luggage market driven by luxurt and value polarisation
CHART 10 Key Trends 2025
INDUSTRY PERFORMANCE
Luxury and value-driven sales drive market polarisation
CHART 11 Analyst Insight
Impact of tourism and low-cost travel on bags and luggage
CHART 12 Antler’s Chelsea Backpack Appeals to Travel-Conscious Shoppers
Uniqlo drives value growth with affordable luxury
CHART 13 Uniqlo Crossbody Bag Continues to Soar in Popularity
WHAT’S NEXT?
Value-conscious consumers to drive demand for accessible luxury
Sustainability as a catalyst for innovation
Digital-first strategies to become increasingly important
COMPETITIVE LANDSCAPE
Emerging luxury brands challenge incumbents with quality and affordability
Polène’s London flagship aims to strengthen its position in accessible luxury
CHART 14 Polène Boutique in Mayfair Attracts Emerging Luxury Shoppers
CHANNELS
Offline retail remains dominant despite e-commerce growth
COUNTRY REPORTS DISCLAIMER
JEWELLERY IN THE UNITED KINGDOM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Value growth continues as consumers look for accessible luxury
CHART 15 Key Trends 2025
INDUSTRY PERFORMANCE
Despite some challenges, with positive macroeconomic indicators jewellery remains resilient
Costume jewellery drives volume sales but fine jewellery remains resilient
CHART 16 Accessible Jewellery Brands Retain Relevance in the UK Market
WHAT’S NEXT?
Brands will aim to capture Generation Z loyalty, and benefit from trade agreement
CHART 17 Analyst Insight
Value growth to be driven by the search for accessible luxury and branded products
Digitalisation and sustainability to shape future business strategies
COMPETITIVE LANDSCAPE
Challenger brands drive share redistribution
CHART 18 Challenger Jewellery Brands Push Growth Opportunities
Opportunities expected for players focused on quality, personalisation, and transparency
CHANNELS
Offline retail sales drive sales of jewellery through specialist retailers
Retail e-commerce gains further traction in costume jewellery
Digitalisation shapes jewellery retail, as demonstrated by Swarovski’s Digital Flagship Store
PRODUCTS
Sustainable practices drive innovation and transparency
CHART 19 Finematter Continues to Lead the Way in Digital Traceability
COUNTRY REPORTS DISCLAIMER
TRADITIONAL AND CONNECTED WATCHES IN THE UNITED KINGDOM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Connected featyres and Gen Z influence boost watch market performance
CHART 20 Key Trends 2025
INDUSTRY PERFORMANCE
Market polarisation drives value sales growth
Generation Z influence is redefining watches for a new era in the UK
CHART 21 Analyst Insight
Chrono24 revamp reflects shifting second-hand landscape
CHART 22 Chrono24 Revamp Indicative of Shifting Resale Market
WHAT’S NEXT?
Consumers to drive tech integration and strong sales for connected watches
Both luxury and local brands focus on heritage and craftsmanship
Sustainability's impact on future product development
COMPETITIVE LANDSCAPE
Rolex and Apple Watch maintain lead through brand strength
CHANNELS
Jewellery and watch specialists lead offline distribution
Specialists expand footprint and luxury hubs
PRODUCTS
Generation Z drives innovation with sustainable and tech-enhanced watches
CHART 23 Resurgence in Popularity of Y2K Designs Amongst Local Gen Z shoppers
Design and price dominate value-seeking consumer choices
CHART 24 Casio Launch Indicative of Value-Seeking Consumers
COUNTRY REPORTS DISCLAIMER
WRITING INSTRUMENTS IN THE UNITED KINGDOM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Macroeconomic pressures stall volume sales of writing instruments, but values rise
CHART 25 Key Trends 2025
INDUSTRY PERFORMANCE
Macroeconomic pressures drive volume statis, but value sales see low growth
Pens leads value sales and maintains slow growth
Market polarisation affects value growth
CHART 26 WHSmith Sells High Street Stores
WHAT’S NEXT?
Consumers likely to prioritise unique features and collectible writing instruments
Pens will continue to lead, while colouring is set to drive growth
Sustainability, digital integration, and aesthetic appeal to drive business opportunities
CHART 27 Analyst Insight
COMPETITIVE LANDSCAPE
Bic UK Ltd maintains its lead in writing instruments
Opportunities remain in writing instruments for innovative, sustainable brands
CHART 28 Ryman Recycles Over 3.5 Million Pens Since 2019
CHANNELS
Offline retail continues to dominate, as consumers pick up products when grocery shopping
Retail e-commerce declines, as tactile experiences and immediacy preferred
PRODUCTS
Generation Z drives demand for innovative and collectible writing instruments
CHART 29 Legami Erasable Pens Capitalise on Design to Increase Sales
COUNTRY REPORTS DISCLAIMER

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