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Paediatric Consumer Health in Estonia

Publisher Euromonitor International
Published Sep 23, 2025
Length 22 Pages
SKU # EP20439320

Description

Estonia’s paediatric consumer health market saw another increase 2025, with growth largely driven by a heavier respiratory illness season and the return to routine mixing in schools and day-care settings, which led to more symptom-driven purchases. This prompted parents to return to pharmacies for syrups, decongestants, and throat soothers for children. Fever-related purchases followed a similar trend, though with a more gradual rise. Pharmacists commonly advised keeping both paracetamol and ibu...

Euromonitor International's Paediatric Consumer Health in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Nappy (Diaper) Rash Treatments, Paediatric Analgesics, Paediatric Cough, Cold and Allergy Remedies, Paediatric Dermatologicals, Paediatric Digestive Remedies, Paediatric Vitamins and Dietary Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Paediatric Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

22 Pages
Paediatric Consumer Health in Estonia
Euromonitor International
September 2025
List Of Contents And Tables
PAEDIATRIC CONSUMER HEALTH IN ESTONIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Heavier respiratory illness season and return to routine mixing in schools and day-care settings drive growth in 2025
Reckitt Benckiser leads with its stalwart Nurofen for Children brand
Parents look for pharmacist guidance on age-appropriate dosing, product selection and safe combinations
PROSPECTS AND OPPORTUNITIES
Paediatric consumer health to continue its upward trajectory
Estonia’s digital backbone gives the category an edge
Demand for clean label lines and sustainability will shape the market
CATEGORY DATA
Table 1 Sales of Paediatric Consumer Health by Category: Value 2020-2025
Table 2 Sales of Paediatric Consumer Health by Category: % Value Growth 2020-2025
Table 3 Forecast Sales of Paediatric Consumer Health by Category: Value 2025-2030
Table 4 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2025-2030
CONSUMER HEALTH IN ESTONIA
EXECUTIVE SUMMARY
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for consumer health?
MARKET INDICATORS
Table 5 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
Table 6 Life Expectancy at Birth 2020-2025
MARKET DATA
Table 7 Sales of Consumer Health by Category: Value 2020-2025
Table 8 Sales of Consumer Health by Category: % Value Growth 2020-2025
Table 9 NBO Company Shares of Consumer Health: % Value 2021-2025
Table 10 LBN Brand Shares of Consumer Health: % Value 2022-2025
Table 11 Penetration of Private Label by Category: % Value 2020-2025
Table 12 Distribution of Consumer Health by Format: % Value 2020-2025
Table 13 Distribution of Consumer Health by Format and Category: % Value 2025
Table 14 Forecast Sales of Consumer Health by Category: Value 2025-2030
Table 15 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources

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