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NRT Smoking Cessation Aids in India

Publisher Euromonitor International
Published Jan 16, 2026
Length 23 Pages
SKU # EP20773019

Description

In 2025, value sales of NRT smoking cessation aids in India recorded double-digit value growth, signalling a behavioural shift in demand. Urban consumers are increasingly willing to actively manage health risks associated with smoking, moving beyond awareness towards measurable reduction and quitting efforts. Over the past decade, cigarette smoking prevalence in India has steadily declined, falling from 4.27% in 2015 to 3.16% in 2025, translating into an estimated smoking population of around 33...

Euromonitor International's NRT Smoking Cessation Aids in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: NRT Gum, NRT Inhalators, NRT Lozenges, NRT Patches, Other NRT.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the NRT Smoking Cessation Aids market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

23 Pages
NRT Smoking Cessation Aids in India
Euromonitor International
January 2026
List Of Contents And Tables
NRT SMOKING CESSATION AIDS IN INDIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Health-driven behavioural shifts drive stronger uptake of NRT in urban India
Competition expands beyond the incumbents as sustainability favours large pharma players
Pharmacies continue to anchor NRT sales, while retail e-commerce expands discovery
PROSPECTS AND OPPORTUNITIES
Urban lifestyle constraints are forecast to shift NRT from pure cessation to everyday smoking management
Tax increases on cigarettes in 2025 is expected to reinforce demand momentum for NRT products
Rising focus on respiratory and fitness outcomes to reframe the value of NRT
CATEGORY INDICATORS
Table 1 Number of Smokers by Gender 2020-2025
CATEGORY DATA
Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2020-2025
Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2020-2025
Table 4 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2021-2025
Table 5 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2022-2025
Table 6 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2025-2030
Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2025-2030
CONSUMER HEALTH IN INDIA
EXECUTIVE SUMMARY
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
Table 9 Life Expectancy at Birth 2020-2025
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2020-2025
Table 11 Sales of Consumer Health by Category: % Value Growth 2020-2025
Table 12 NBO Company Shares of Consumer Health: % Value 2021-2025
Table 13 LBN Brand Shares of Consumer Health: % Value 2022-2025
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2020-2025
Table 15 Distribution of Consumer Health by Format: % Value 2020-2025
Table 16 Distribution of Consumer Health by Format and Category: % Value 2025
Table 17 Forecast Sales of Consumer Health by Category: Value 2025-2030
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources

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