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Menswear in Brazil

Publisher Euromonitor International
Published Jan 28, 2025
Length 31 Pages
SKU # EP19567221

Description

In 2024, menswear in Brazil has continued to navigate a complex and evolving landscape, shaped by economic improvement, environmental challenges, and shifting consumer behaviours. The post-pandemic world has ushered in a preference for comfort and simplicity in fashion, with men consolidating towards basic and versatile clothing. Unlike womenswear, which had to adjust significantly to meet the demand for affordability and more basic styles, menswear has long prioritised practical and cost-effect...

Euromonitor International's Menswear in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Menswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

31 Pages
Menswear in Brazil
Euromonitor International
January 2025
List Of Contents And Tables
MENSWEAR IN BRAZIL
KEY DATA FINDINGS
2024 DEVELOPMENTS
Growth for menswear in Brazil, in a complex landscape
Winds of change redefine masculinity and sustainability
The digital revolution in the national arena
PROSPECTS AND OPPORTUNITIES
Women continue to be a force within men’s fashion
Combining sustainability with diversity in the forecast period
Innovation and connections to drive sales of menswear in the future
CATEGORY DATA
Table 1 Sales of Menswear by Category: Volume 2019-2024
Table 2 Sales of Menswear by Category: Value 2019-2024
Table 3 Sales of Menswear by Category: % Volume Growth 2019-2024
Table 4 Sales of Menswear by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Menswear: % Value 2020-2024
Table 6 LBN Brand Shares of Menswear: % Value 2021-2024
Table 7 NBO Company Shares of Men’s Nightwear: % Value 2020-2024
Table 8 LBN Brand Shares of Men’s Nightwear: % Value 2021-2024
Table 9 NBO Company Shares of Men’s Outerwear: % Value 2020-2024
Table 10 LBN Brand Shares of Men’s Outerwear: % Value 2021-2024
Table 11 NBO Company Shares of Men’s Swimwear: % Value 2020-2024
Table 12 LBN Brand Shares of Men’s Swimwear: % Value 2021-2024
Table 13 NBO Company Shares of Men’s Underwear: % Value 2020-2024
Table 14 LBN Brand Shares of Men’s Underwear: % Value 2021-2024
Table 15 Forecast Sales of Menswear by Category: Volume 2024-2029
Table 16 Forecast Sales of Menswear by Category: Value 2024-2029
Table 17 Forecast Sales of Menswear by Category: % Volume Growth 2024-2029
Table 18 Forecast Sales of Menswear by Category: % Value Growth 2024-2029
APPAREL AND FOOTWEAR IN BRAZIL
EXECUTIVE SUMMARY
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 19 Sales of Apparel and Footwear by Category: Volume 2019-2024
Table 20 Sales of Apparel and Footwear by Category: Value 2019-2024
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2019-2024
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2020-2024
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2021-2024
Table 25 Distribution of Apparel and Footwear by Format: % Value 2019-2024
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2024
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2024-2029
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2024-2029
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2024-2029
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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