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Mass Beauty and Personal Care in Peru

Publisher Euromonitor International
Published May 12, 2025
Length 23 Pages
SKU # EP20050355

Description

In 2024, value sales of mass beauty and personal care increased in Peru. While growth was notable, it fell short of expectations and was lower than the previous year's performance. In addition, it lagged significantly behind the growth observed in the premium beauty and personal care. This underperformance can be attributed to the economic recession that the country endured from mid-2023 to mid-2024, which led to more cautious consumer spending behaviour, particularly among middle- and low-incom...

Euromonitor International's Mass Beauty and Personal Care in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Mass Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

23 Pages
Mass Beauty and Personal Care in Peru
Euromonitor International
May 2025
List Of Contents And Tables
MASS BEAUTY AND PERSONAL CARE IN PERU
KEY DATA FINDINGS
2024 DEVELOPMENTS
Economic difficulties and colder weather challenge sales in 2024
Cetco SA retains its lead thanks to strong sales through the direct selling channel
Consumers seek products with appealing benefit-cost ratios, in addition to dermocosmetic innovations
PROSPECTS AND OPPORTUNITIES
Growth is set to be bolstered by the improved economy and demand for specialised solutions
Specialised stores are expected to widen availability and support sales growth
Innovations are set to focus on skin care, offering anti-ageing and targeted solutions
CATEGORY DATA
Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2019-2024
Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2020-2024
Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2021-2024
Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2024-2029
Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN PERU
EXECUTIVE SUMMARY
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
MARKET DATA
Table 7 Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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