Mass beauty and personal care saw positive sales in Cameroon in 2024, driven by high price sensitivity in the country which has been exacerbated by rising energy costs and food prices, reinforced the demand for affordable mass brands.
Euromonitor International's Mass Beauty and Personal Care in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report??
* Get a detailed picture of the Mass Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Mass Beauty and Personal Care in Cameroon
- Euromonitor International
- July 2025
- List Of Contents And Tables
- MASS BEAUTY AND PERSONAL CARE IN CAMEROON
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Affordability and evolving skin care routines drive growth in mass beauty and personal care
- Les Laboratoires Biopharma maintains lead thanks to strength of its portfolio, while LANA sees growth driven by low-cost and diversification strategies
- Consumer behaviour adapts to evolving trends and industry movements
- PROSPECTS AND OPPORTUNITIES
- Ongoing growth for mass brands thanks to baseline demand, but some challenges remain
- Anticipated heightened price sensitivity to drive demand of core mass beauty and personal care
- Innovations focussed on local needs set to help drive sales
- CATEGORY DATA
- Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2019-2024
- Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2019-2024
- Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2020-2024
- Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2021-2024
- Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2024-2029
- Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2024-2029
- BEAUTY AND PERSONAL CARE IN CAMEROON
- EXECUTIVE SUMMARY
- Beauty and personal care in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retail developments
- What next for beauty and personal care?
- MARKET DATA
- Table 7 Sales of Beauty and Personal Care by Category: Value 2019-2024
- Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
- Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
- Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
- Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
- Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
- Table 13 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
- Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
- Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
- Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
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