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Jewellery in the United Kingdom

Publisher Euromonitor International
Published Jan 14, 2026
Length 25 Pages
SKU # EP20773061

Description

Jewellery exhibited resilience in the UK in 2025, with a retail value of GBP4771 million, representing growth of 3%, despite a slight decline in retail volumes. Value growth was driven by consumers seeking accessible luxury and branded products. Sales are expected to continue growing, although at a slower rate, with a CAGR of 1% anticipated in the forecast period to reach GBP5,026 million in 2030, driven by increasing demand for affordable luxury and the growing purchasing power of younger audie...

Euromonitor International's Jewelleryin United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2021-2025), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Costume Jewellery, Fine Jewellery.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Jewellery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

25 Pages
Jewellery in the United Kingdom
Euromonitor International
January 2026
List Of Contents And Tables
JEWELLERY IN THE UNITED KINGDOM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Value growth continues as consumers look for accessible luxury
CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
Despite some challenges, with positive macroeconomic indicators jewellery remains resilient
Costume jewellery drives volume sales but fine jewellery remains resilient
CHART 2 Accessible Jewellery Brands Retain Relevance in the UK Market
WHAT’S NEXT?
Brands will aim to capture Generation Z loyalty, and benefit from trade agreement
CHART 3 Analyst Insight
Value growth to be driven by the search for accessible luxury and branded products
Digitalisation and sustainability to shape future business strategies
COMPETITIVE LANDSCAPE
Challenger brands drive share redistribution
CHART 4 Challenger Jewellery Brands Push Growth Opportunities
Opportunities expected for players focused on quality, personalisation, and transparency
CHANNELS
Offline retail sales drive sales of jewellery through specialist retailers
Retail e-commerce gains further traction in costume jewellery
Digitalisation shapes jewellery retail, as demonstrated by Swarovski’s Digital Flagship Store
PRODUCTS
Sustainable practices drive innovation and transparency
CHART 5 Finematter Continues to Lead the Way in Digital Traceability
COUNTRY REPORTS DISCLAIMER
CHART 6 Key Trends 2025
CHART 7 Daisy London x Shrimps Collaboration Expands
CHART 8 Vinted Pro Launch in the United Kingdom Impacts Primary Sales
CHART 9 DeMellier Carves Out a New Luxury Narrative
CHART 10 Analyst Insight
CHART 11 Real GDP Growth and Inflation 2020-2030
CHART 12 PEST Analysis in the United Kingdom 2025
CHART 13 Key Insights on Consumers in the United Kingdom 2025
CHART 14 Consumer Landscape in the United Kingdom 2025
PERSONAL ACCESSORIES IN THE UNITED KINGDOM
EXECUTIVE SUMMARY
Value sales of personal accessories rise due to macroeconomic factors, but polarisation seen
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Both luxury and value-driven segments drive sales
Daisy London and Shrimps collaboration thrives amid polarisation
Resale and rental impact personal accessories
WHAT’S NEXT?
Luxury and value-driven segments to drive sales in the future
Writing instruments to remain the largest category in volume terms
Sustainability, digitalisation, and Generation Z to shape personal accessories
COMPETITIVE LANDSCAPE
Luxury conglomerates maintain their lead amidst market polarisation
Opportunities for new and existing players
CHANNELS
Offline retail leads through specialist retailers
Retail e-commerce remains significant, but secondary to offline retail
ECONOMIC CONTEXT
CONSUMER CONTEXT
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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