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Ice Cream in Thailand

Publisher Euromonitor International
Published Jul 23, 2025
Length 22 Pages
SKU # EP20240754

Description

Sales of ice cream have declined in current value terms in Thailand in 2025. This decline is in part due to slowing economic growth and rising personal debt among Thais. This has forced some consumers to cut costs and to reduce their spending on unnecessary items, leading to fewer ice cream purchases. In addition, the impulse ice cream that is sold through retail channels is also facing fierce competition from soft-serve and scoop ice cream in foodservice outlets, as many ice cream shops have ex...

Euromonitor International's Ice Cream in Thailand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Frozen Yoghurt, Impulse Ice Cream, Plant-based Ice Cream, Take-Home Ice Cream, Unpackaged Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ice Cream market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

22 Pages
Ice Cream in Thailand
Euromonitor International
July 2025
List Of Contents And Tables
ICE CREAM IN THAILAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Thailand's ice cream market declines due to economic factors and competition from unpackaged ice cream
Unilever leads while Chomthana benefits from innovation and fan marketing
Small local grocers leads distribution while e-commerce is the most dynamic channel
PROSPECTS AND OPPORTUNITIES
Ice cream set to benefit from premiumisation with new flavours and formats
Seasonal and collaborative product introductions set to drive innovation
Players responding to the call for healthier ice cream options
CATEGORY DATA
Table 1 Sales of Ice Cream by Category: Volume 2020-2025
Table 2 Sales of Ice Cream by Category: Value 2020-2025
Table 3 Sales of Ice Cream by Category: % Volume Growth 2020-2025
Table 4 Sales of Ice Cream by Category: % Value Growth 2020-2025
Table 5 Sales of Ice Cream by Leading Flavours: Rankings 2020-2025
Table 6 Sales of Impulse Ice Cream by Format: % Value 2020-2025
Table 7 NBO Company Shares of Ice Cream: % Value 2021-2025
Table 8 LBN Brand Shares of Ice Cream: % Value 2022-2025
Table 9 NBO Company Shares of Impulse Ice Cream: % Value 2021-2025
Table 10 LBN Brand Shares of Impulse Ice Cream: % Value 2022-2025
Table 11 NBO Company Shares of Take-home Ice Cream: % Value 2021-2025
Table 12 LBN Brand Shares of Take-home Ice Cream: % Value 2022-2025
Table 13 Distribution of Ice Cream by Format: % Value 2020-2025
Table 14 Forecast Sales of Ice Cream by Category: Volume 2025-2030
Table 15 Forecast Sales of Ice Cream by Category: Value 2025-2030
Table 16 Forecast Sales of Ice Cream by Category: % Volume Growth 2025-2030
Table 17 Forecast Sales of Ice Cream by Category: % Value Growth 2025-2030
SNACKS IN THAILAND
EXECUTIVE SUMMARY
Snacks in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for snacks?
MARKET DATA
Table 18 Sales of Snacks by Category: Volume 2020-2025
Table 19 Sales of Snacks by Category: Value 2020-2025
Table 20 Sales of Snacks by Category: % Volume Growth 2020-2025
Table 21 Sales of Snacks by Category: % Value Growth 2020-2025
Table 22 NBO Company Shares of Snacks: % Value 2021-2025
Table 23 LBN Brand Shares of Snacks: % Value 2022-2025
Table 24 Penetration of Private Label by Category: % Value 2020-2025
Table 25 Distribution of Snacks by Format: % Value 2020-2025
Table 26 Forecast Sales of Snacks by Category: Volume 2025-2030
Table 27 Forecast Sales of Snacks by Category: Value 2025-2030
Table 28 Forecast Sales of Snacks by Category: % Volume Growth 2025-2030
Table 29 Forecast Sales of Snacks by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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