Hot Drinks in South Korea
Description
Hot drinks in South Korea saw retail value growth in 2025, despite declining retail volumes. Category performances diverged, with tea growing due to the health trend and ""small luxury"" consumption, while instant coffee declined. Chocolate-based flavoured powder drinks faced pressure from Korea's low birth rate and demand for healthier options. The industry is expected to trend towards customisation, wellness, and experiential value in the forecast period, with brands adapting through innovation,...
Euromonitor International's Hot Drinks in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International's Hot Drinks in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
40 Pages
- Hot Drinks in South Korea
- Euromonitor International
- November 2025
- List Of Contents And Tables
- HOT DRINKS IN SOUTH KOREA
- EXECUTIVE SUMMARY
- Tea outperforms, as consumers look for small indulgences and healthy options
- KEY DATA FINDINGS
- INDUSTRY PERFORMANCE
- Retail value growth, but volumes decline, and performances vary widely
- The search for wellness in a chaotic world
- Companies increasingly aim to offer affordable sustainability in hot drinks
- Players use different strategies to address high prices and frustrated consumers
- WHAT’S NEXT?
- Convenient, healthy and sustainable products expected to drive growth
- Companies expected to innovate to meet changing consumer demands
- Moving forward, digital engagement will be critical for growth
- COMPETITIVE LANDSCAPE
- Dongsuh’s wide portfolio and brand loyalty contribute to its continued lead
- Nestlé performs well, especially in fresh ground coffee pods, but changes are ahead
- CHANNELS
- Offline retail maintains its distribution dominance, although its share falls
- Retail e-commerce sees a rising share, and even overtakes offline retail in tea
- The rising share of foodservice volume sales continues
- MARKET DATA
- Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025
- Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025
- Table 3 Retail Sales of Hot Drinks by Category: Volume 2020-2025
- Table 4 Retail Sales of Hot Drinks by Category: Value 2020-2025
- Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025
- Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025
- Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2020-2025
- Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025
- Table 9 Total Sales of Hot Drinks by Category: Total Volume 2020-2025
- Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025
- Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2021-2025
- Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2022-2025
- Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2020-2025
- Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2020-2025
- Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2025
- Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2025-2030
- Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2025-2030
- Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2025-2030
- Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2025-2030
- Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2025-2030
- Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2025-2030
- Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2025-2030
- Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2025-2030
- Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2025-2030
- Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- SOURCES
- Summary 1 Research Sources
- COFFEE IN SOUTH KOREA
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Rising retail value sales of fresh coffee outweigh decline for instant coffee
- INDUSTRY PERFORMANCE
- Little value movement in retail as consumers turn to affordable foodservice chains
- Demand for fresh coffee rises strongly as consumers value quality
- WHAT’S NEXT?
- Fresh coffee set to drive growth, but affordability will remain important
- Dongsuh Foods exemplifies the move towards sustainability
- Nestlé Korea offers a combination of quality and sustainability with its recent launch
- COMPETITIVE LANDSCAPE
- Dongsuh Foods benefits from a loyal consumer base and zero sugar launches
- Nestlé sees dynamism, but also challenges
- CHANNELS
- Hypermarkets performs well due to a wide product range, with retail e-commerce also continuing to rise
- Pop-up stores used for marketing, offering coffee experiences to generate interest
- Coffee delivery reshapes the distribution landscape
- CATEGORY DATA
- Table 26 Retail Sales of Coffee by Category: Volume 2020-2025
- Table 27 Retail Sales of Coffee by Category: Value 2020-2025
- Table 28 Retail Sales of Coffee by Category: % Volume Growth 2020-2025
- Table 29 Retail Sales of Coffee by Category: % Value Growth 2020-2025
- Table 30 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2020-2025
- Table 31 NBO Company Shares of Coffee: % Retail Value 2021-2025
- Table 32 LBN Brand Shares of Coffee: % Retail Value 2022-2025
- Table 33 Forecast Retail Sales of Coffee by Category: Volume 2025-2030
- Table 34 Forecast Retail Sales of Coffee by Category: Value 2025-2030
- Table 35 Forecast Retail Sales of Coffee by Category: % Volume Growth 2025-2030
- Table 36 Forecast Retail Sales of Coffee by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- TEA IN SOUTH KOREA
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Exceptional growth is driven by green tea, with its dynamism set to be maintained
- INDUSTRY PERFORMANCE
- Interest in health and wellness drives dynamism for tea, especially in retail
- Green tea sees exceptional growth thanks to its image, health benefits and versatility
- WHAT’S NEXT?
- As tea is increasingly becoming a lifestyle trend, dynamism is expected to continue
- Functional tea could be a growth opportunity
- More companies are expected to move towards sustainable practices
- COMPETITIVE LANDSCAPE
- Osulloc addresses its declining share with a focus on matcha
- Dongsuh Foods adapts to consumer trends with clarity and convenience
- CHANNELS
- Retail e-commerce sees the most dynamic sales increase and becomes dominant
- Warehouse clubs sees share growth due to competitive prices
- CATEGORY DATA
- Table 37 Retail Sales of Tea by Category: Volume 2020-2025
- Table 38 Retail Sales of Tea by Category: Value 2020-2025
- Table 39 Retail Sales of Tea by Category: % Volume Growth 2020-2025
- Table 40 Retail Sales of Tea by Category: % Value Growth 2020-2025
- Table 41 NBO Company Shares of Tea: % Retail Value 2021-2025
- Table 42 LBN Brand Shares of Tea: % Retail Value 2022-2025
- Table 43 Forecast Retail Sales of Tea by Category: Volume 2025-2030
- Table 44 Forecast Retail Sales of Tea by Category: Value 2025-2030
- Table 45 Forecast Retail Sales of Tea by Category: % Volume Growth 2025-2030
- Table 46 Forecast Retail Sales of Tea by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- OTHER HOT DRINKS IN SOUTH KOREA
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Other hot drinks faces challenges from declining birth rate and health trend
- INDUSTRY PERFORMANCE
- Health trend hampers growth and prompts a shift to lower sugar products
- Challenge from rising cocoa prices
- WHAT’S NEXT?
- Value and volume declines anticipated due to the falling birth rate and changing consumer behaviour
- An increasing number of low sugar launches anticipated
- Opportunities by offering functional non-chocolate-based flavoured powder drinks
- COMPETITIVE LANDSCAPE
- Jetty and Mite from Dongsuh Foods remain staples for young children
- Smaller players take share from the leaders
- CHANNELS
- Offline retail channels supermarkets and hypermarkets together dominate
- Retail e-commerce continues its steady rise, and this is set to continue
- CATEGORY DATA
- Table 47 Retail Sales of Other Hot Drinks by Category: Volume 2020-2025
- Table 48 Retail Sales of Other Hot Drinks by Category: Value 2020-2025
- Table 49 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2020-2025
- Table 50 Retail Sales of Other Hot Drinks by Category: % Value Growth 2020-2025
- Table 51 NBO Company Shares of Other Hot Drinks: % Retail Value 2021-2025
- Table 52 LBN Brand Shares of Other Hot Drinks: % Retail Value 2022-2025
- Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2025-2030
- Table 54 Forecast Retail Sales of Other Hot Drinks by Category: Value 2025-2030
- Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2025-2030
- Table 56 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
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