Hot Drinks in the Philippines
Description
Hot drinks in the Philippines experienced robust growth in 2025, primarily driven by instant coffee and malt-based options, while fresh ground coffee pods showed dynamic expansion appealing to premiumisation trends. Health trends significantly boosted other plant-based hot drinks and tea. Despite initial price revisions by the DTI, brands strategically employed promotions and loyalty incentives to maintain affordability. Global coffee supply instability remains a concern, but government-backed l...
Euromonitor International's Hot Drinks in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report??
* Get a detailed picture of the Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International's Hot Drinks in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report??
* Get a detailed picture of the Hot Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
42 Pages
- Hot Drinks in the Philippines
- Euromonitor International
- January 2026
- List Of Contents And Tables
- HOT DRINKS IN THE PHILIPPINES
- EXECUTIVE SUMMARY
- Hot drinks in the Philippines: 2025 performance, key drivers, and future outlook
- KEY DATA FINDINGS
- INDUSTRY PERFORMANCE
- A dynamic year for hot drinks: Instant coffee, malt-based hot drinks, and fresh ground coffee pods drive growth
- Strategic pricing and value initiatives
- Nespresso and Mayora help drive developments in fresh ground coffee
- Digital innovation is shaping hot drinks marketing in the Philippines
- WHAT’S NEXT?
- Investment fuels optimistic outlook for hot drinks in the local market
- Supply chain challenges and strategic pricing
- Health trends to be persistent driver of development within hot drinks
- COMPETITIVE LANDSCAPE
- Nestlé Philippines retains lead of consolidated competitive landscape
- CHANNELS
- Dominance of small local grocers driven by proximity and affordability
- Convenience and online exclusives drive growth via e-commerce
- Foodservice vs retail split
- MARKET DATA
- Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025
- Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025
- Table 3 Retail Sales of Hot Drinks by Category: Volume 2020-2025
- Table 4 Retail Sales of Hot Drinks by Category: Value 2020-2025
- Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025
- Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025
- Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2020-2025
- Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025
- Table 9 Total Sales of Hot Drinks by Category: Total Volume 2020-2025
- Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025
- Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2021-2025
- Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2022-2025
- Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2020-2025
- Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2020-2025
- Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2025
- Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2025-2030
- Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2025-2030
- Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2025-2030
- Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2025-2030
- Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2025-2030
- Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2025-2030
- Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2025-2030
- Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2025-2030
- Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2025-2030
- Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- SOURCES
- Summary 1 Research Sources
- COFFEE IN THE PHILIPPINES
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Premiumisation and dynamic growth amidst price adjustments
- INDUSTRY PERFORMANCE
- Premiumisation and strategic pricing drive coffee sales
- Fresh ground coffee’s dynamic growth led by premiumisation
- WHAT’S NEXT?
- Strong growth forecast amidst price pressures
- Digital collaboration set to play increasingly significant role in shaping coffee marketing strategies
- Local sourcing and farmer support to shape sustainable coffee’s future
- COMPETITIVE LANDSCAPE
- Mayora Indah Tbk PT maintains leadership of consolidated competitive landscape
- Regional authenticity fuels Merlo's growth in fresh coffee
- CHANNELS
- Small local grocers remains dominant distribution channel for coffee
- On-the-go convenience fuels dynamic growth for forecourt retailers
- CATEGORY DATA
- Table 26 Retail Sales of Coffee by Category: Volume 2020-2025
- Table 27 Retail Sales of Coffee by Category: Value 2020-2025
- Table 28 Retail Sales of Coffee by Category: % Volume Growth 2020-2025
- Table 29 Retail Sales of Coffee by Category: % Value Growth 2020-2025
- Table 30 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2020-2025
- Table 31 NBO Company Shares of Coffee: % Retail Value 2021-2025
- Table 32 LBN Brand Shares of Coffee: % Retail Value 2022-2025
- Table 33 Forecast Retail Sales of Coffee by Category: Volume 2025-2030
- Table 34 Forecast Retail Sales of Coffee by Category: Value 2025-2030
- Table 35 Forecast Retail Sales of Coffee by Category: % Volume Growth 2025-2030
- Table 36 Forecast Retail Sales of Coffee by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- TEA IN THE PHILIPPINES
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Tea thrives on wellness, digitalisation, and strategic promotions
- INDUSTRY PERFORMANCE
- Associated health benefits continue to drive demand for tea
- Growth amidst inflation driven by promotions
- WHAT’S NEXT?
- Wellness, premiumisation, and matcha to drive future growth
- Blending digital and experiential: The omnichannel approach to local tea marketing
- Tea to face mounting competition from foodservice operators offering freshly prepared options
- COMPETITIVE LANDSCAPE
- Lipton Teas & Infusions retains convincing leadership of tea
- A focus on the increasingly popular green tea drives dynamic growth for Kawsek
- CHANNELS
- Supermarkets continues to dominate tea distribution in the Philippines
- Exclusive online promotions drive e-commerce growth
- CATEGORY DATA
- Table 37 Retail Sales of Tea by Category: Volume 2020-2025
- Table 38 Retail Sales of Tea by Category: Value 2020-2025
- Table 39 Retail Sales of Tea by Category: % Volume Growth 2020-2025
- Table 40 Retail Sales of Tea by Category: % Value Growth 2020-2025
- Table 41 NBO Company Shares of Tea: % Retail Value 2021-2025
- Table 42 LBN Brand Shares of Tea: % Retail Value 2022-2025
- Table 43 Forecast Retail Sales of Tea by Category: Volume 2025-2030
- Table 44 Forecast Retail Sales of Tea by Category: Value 2025-2030
- Table 45 Forecast Retail Sales of Tea by Category: % Volume Growth 2025-2030
- Table 46 Forecast Retail Sales of Tea by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- OTHER HOT DRINKS IN THE PHILIPPINES
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Other hot drinks: 2025 growth, drivers, and dynamics
- INDUSTRY PERFORMANCE
- Resilient demand for other hot drinks driven by malt-based options
- Health trends drive strong growth for other plant-based hot drinks
- WHAT’S NEXT?
- Strategic partnerships and product development to fuel future growth
- Campaigns will remain critical, particularly for brands targeting families and health-conscious consumers
- Health trends set to remain a driver within other hot drinks
- COMPETITIVE LANDSCAPE
- Nestlé retains dominance of consolidated competitive landscape
- Mayora Indah is a dynamic force in other hot drinks
- CHANNELS
- Supermarkets continues to dominate distribution of other hot drinks
- Convenience drives online sales, albeit from low base
- CATEGORY DATA
- Table 47 Retail Sales of Other Hot Drinks by Category: Volume 2020-2025
- Table 48 Retail Sales of Other Hot Drinks by Category: Value 2020-2025
- Table 49 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2020-2025
- Table 50 Retail Sales of Other Hot Drinks by Category: % Value Growth 2020-2025
- Table 51 NBO Company Shares of Other Hot Drinks: % Retail Value 2021-2025
- Table 52 LBN Brand Shares of Other Hot Drinks: % Retail Value 2022-2025
- Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2025-2030
- Table 54 Forecast Retail Sales of Other Hot Drinks by Category: Value 2025-2030
- Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2025-2030
- Table 56 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
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