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Health and Wellness in South Korea

Publisher Euromonitor International
Published Nov 07, 2023
Length 61 Pages
SKU # EP18624753

Description

Health and Wellness in South Korea


The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic, good source of minerals/vitamins, no sugar/no added sugar (particularly in beverages), low fat and high protein/fibre.

Euromonitor International's Health and Wellness in South Korea report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2018-2022, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: HW Cooking Ingredients and Meals, HW Dairy Products and Alternatives, HW Hot Drinks, HW Snacks, HW Soft Drinks, HW Staple Foods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Health and Wellness market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

61 Pages
Health and Wellness in South Korea
Euromonitor International
January 2024
List Of Contents And Tables
HEALTH AND WELLNESS IN SOUTH KOREA
EXECUTIVE SUMMARY
Overview
DISCLAIMER
HW HOT DRINKS IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Health and wellness hot drinks leans into low/no sugar and no caffeine
No fat holds first place within health and wellness hot drinks in 2022
No salt hot drinks rise as consumers and the government try to reduce salt intake
PROSPECTS AND OPPORTUNITIES
Permissible indulgence trend benefits health and wellness hot drinks
As overprocessing is a consumer concern, natural is set to see the strongest absolute growth over the forecast period
Desire to boost metabolism set to lead to raised interest in superfruit hot drinks
CATEGORY DATA
Table 1 Sales of Hot Drinks by Health and Wellness Type: Value 2019-2022
Table 2 Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2019-2022
Table 3 Company Shares of Organic Hot Drinks (Biggest HW Type in Global Hot Drinks): % Value 2019-2022
Table 4 Company Shares of Natural Hot Drinks (2nd Biggest HW Type in Global Hot Drinks): % Value 2019-2022
Table 5 Company Shares of Gluten Free Hot Drinks (3rd Biggest HW Type in Global Hot Drinks): % Value 2019-2022
Table 6 Company Shares of Good Source of Vitamins Hot Drinks (4th Biggest HW Type in Global Hot Drinks): % Value 2019-2022
Table 7 Company Shares of No Allergens Hot Drinks (5th Biggest HW Type in Global Hot Drinks): % Value 2019-2022
Table 8 Forecast Sales of Hot Drinks by Health and Wellness Type: Value 2022-2027
Table 9 Forecast Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2022-2027
HW SOFT DRINKS IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
High consumer demand for healthy hydration from natural bottled water and RTD tea
No sugar leads health and wellness soft drinks in 2022, and maintains dynamism due to new launches
Keto rises in significance within soft drinks as consumers look to boost their metabolism
PROSPECTS AND OPPORTUNITIES
Players likely to provide clear functions in RTD tea to compete with no sugar
No sugar also set to see the most promising performance in health and wellness soft drinks to 2027 due to health and weight concerns
Immune support growth anticipated, driven by new launches
CATEGORY DATA
Table 10 Sales of Soft Drinks by Health and Wellness Type: Value 2019-2022
Table 11 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2019-2022
Table 12 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2019-2022
Table 13 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2019-2022
Table 14 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2019-2022
Table 15 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2019-2022
Table 16 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2019-2022
Table 17 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2022-2027
Table 18 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2022-2027
HW SNACKS IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Move towards no salt from low salt, as consumer concern about overconsumption rises
No sugar holds the highest share of value sales within health and wellness snacks in 2022, as younger consumers in particular are interested in health
Skin health claim boosted as skin health is thought to reflect the health of the immune system
PROSPECTS AND OPPORTUNITIES
Protein set to remain a megatrend, which will continue to lead to new entrants
Vegan likely to show most promise during the forecast period due to consumer concern about health, weight, animal welfare and the environment
Cardiovascular health one to watch as consumers aim to maintain heart health, with low/no salt/sugar also likely to attract attention
CATEGORY DATA
Table 19 Sales of Snacks by Health and Wellness Type: Value 2019-2022
Table 20 Sales of Snacks by Health and Wellness Type: % Value Growth 2019-2022
Table 21 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2019-2022
Table 22 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2019-2022
Table 23 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2019-2022
Table 24 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2019-2022
Table 25 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2019-2022
Table 26 Forecast Sales of Snacks by Health and Wellness Type: Value 2022-2027
Table 27 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2022-2027
HW DAIRY PRODUCTS AND ALTERNATIVES IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
High protein has been widely adopted in dairy products and alternatives
New launches help probiotic to maintain the highest sales within health and wellness dairy products and alternatives in 2022
Vegetarian boosted by increasing consumer base amid rising dietary concerns
PROSPECTS AND OPPORTUNITIES
Protein-added dairy products need to target all adults who want a moderate intake of protein on a daily basis
Probiotics also likely to show the most promise during the forecast period, along with new launches and habit maintenance
Immune support expected to record an increase, as post-pandemic, consumers understand the importance of immunity for general health
CATEGORY DATA
Table 28 Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2019-2022
Table 29 Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2019-2022
Table 30 Company Shares of Organic Dairy Products and Alternatives (Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2022
Table 31 Company Shares of Good Source of Minerals Dairy Products and Alternatives (2nd Biggest HW Type in Global Dairy Products and Alternatives): % V
Table 32 Company Shares of Gluten Free Dairy Products and Alternatives (3rd Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-20
Table 33 Company Shares of Lactose Free Dairy Products and Alternatives (4th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2
Table 34 Company Shares of Low Fat Dairy Products and Alternatives (5th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2022
Table 35 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2022-2027
Table 36 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2022-2027
HW COOKING INGREDIENTS AND MEALS IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Low/no sugar emerges as a new growth engine, although so far with limited product innovation
With concerns about overprocessed foods, natural holds first place within health and wellness cooking ingredients and meals in 2022
Good source of omega 3s records growth as consumers look to boost their metabolism
PROSPECTS AND OPPORTUNITIES
Low sugar and low salt set to gain further traction along with government action
As consumers are more concerned with health, animal welfare and the environment, vegetarian is set to be the most promising claim to 2027
High protein set to be most dynamic over the forecast period, as consumers look to get their protein intake from foods not supplements
CATEGORY DATA
Table 37 Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2019-2022
Table 38 Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2019-2022
Table 39 Company Shares of Organic Cooking Ingredients and Meals (Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2022
Table 40 Company Shares of Gluten Free Cooking Ingredients and Meals (2nd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2022
Table 41 Company Shares of Vegetarian Cooking Ingredients and Meals (3rd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2022
Table 42 Company Shares of Vegan Cooking Ingredients and Meals (4th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2022
Table 43 Company Shares of Natural Cooking Ingredients and Meals (5th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2022
Table 44 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2022-2027
Table 45 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2022-2027
HW STAPLE FOODS IN SOUTH KOREA
KEY DATA FINDINGS
2022 DEVELOPMENTS
High fibre is a leading claim in rice and breakfast cereals
Despite seeing decline due to concerns about taste, natural continues to leads health and wellness staple foods in 2022
Vegan rises in value in 2022, as a diet free from animal products becomes more popular
PROSPECTS AND OPPORTUNITIES
Further low sugar and salt claims are expected in staple foods over the forecast period
Demand for fortification will drive high protein to see significant absolute growth in staple foods over the forecast period
Immune support is one to watch, as post-pandemic, consumers understand the benefit of boosting their immunity for general health
CATEGORY DATA
Table 46 Sales of Staple Foods by Health and Wellness Type: Value 2019-2022
Table 47 Sales of Staple Foods by Health and Wellness Type: % Value Growth 2019-2022
Table 48 Company Shares of Gluten Free Staple Foods (Biggest HW Type in Global Staple Foods): % Value 2019-2022
Table 49 Company Shares of Organic Staple Foods (2nd Biggest HW Type in Global Staple Foods): % Value 2019-2022
Table 50 Company Shares of High Fibre Staple Foods (3rd Biggest HW Type in Global Staple Foods): % Value 2019-2022
Table 51 Company Shares of Vegetarian Staple Foods (4th Biggest HW Type in Global Staple Foods): % Value 2019-2022
Table 52 Company Shares of No Allergens Staple Foods (5th Biggest HW Type in Global Staple Foods): % Value 2019-2022
Table 53 Forecast Sales of Staple Foods by Health and Wellness Type: Value 2022-2027
Table 54 Forecast Sales of Staple Foods by Health and Wellness Type: % Value Growth 2022-2027

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