
Health and Wellness in the Netherlands
Description
Health and Wellness in the Netherlands
The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic, good source of minerals/vitamins, no sugar/no added sugar (particularly in beverages), low fat and high protein/fibre.
Euromonitor International's Health and Wellness in Netherlands report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2018-2022, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: HW Cooking Ingredients and Meals, HW Dairy Products and Alternatives, HW Hot Drinks, HW Snacks, HW Soft Drinks, HW Staple Foods.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Health and Wellness market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
60 Pages
- Health and Wellness in the Netherlands
- Euromonitor International
- January 2024
- List Of Contents And Tables
- HEALTH AND WELLNESS IN THE NETHERLANDS
- EXECUTIVE SUMMARY
- Overview
- DISCLAIMER
- HW HOT DRINKS IN THE NETHERLANDS
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Decline in retail value sales of organic hot drinks in 2022 as consumers resume their pre-pandemic lifestyles and return to their places of work
- Vegan is the most popular health and wellness claim in health and wellness hot drinks in 2022
- Low sugar increasingly important to consumers in health and wellness hot drinks in 2022
- PROSPECTS AND OPPORTUNITIES
- Rise of single-serve coffee methods leads to contracting sales of no caffeine coffee
- Plant-based most promising claim in health and wellness hot drinks over the forecast period
- Good source of minerals has strong potential during the forecast period
- CATEGORY DATA
- Table 1 Sales of Hot Drinks by Health and Wellness Type: Value 2019-2022
- Table 2 Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2019-2022
- Table 3 Company Shares of Organic Hot Drinks (Biggest HW Type in Global Hot Drinks): % Value 2019-2022
- Table 4 Company Shares of Natural Hot Drinks (2nd Biggest HW Type in Global Hot Drinks): % Value 2019-2022
- Table 5 Company Shares of Gluten Free Hot Drinks (3rd Biggest HW Type in Global Hot Drinks): % Value 2019-2022
- Table 6 Company Shares of Good Source of Vitamins Hot Drinks (4th Biggest HW Type in Global Hot Drinks): % Value 2019-2022
- Table 7 Company Shares of No Allergens Hot Drinks (5th Biggest HW Type in Global Hot Drinks): % Value 2019-2022
- Table 8 Forecast Sales of Hot Drinks by Health and Wellness Type: Value 2022-2027
- Table 9 Forecast Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2022-2027
- HW SOFT DRINKS IN THE NETHERLANDS
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Much of the retail volume sales gained during the pandemic flow back to the on-trade in 2022
- No sugar is the leading claim in health and wellness soft drinks in 2022
- Weight management registers positive growth following obesity concerns
- PROSPECTS AND OPPORTUNITIES
- Major players in health and wellness soft drinks adopt low sugar strategies for continued success
- No sugar likely to show most promise in health and wellness soft drinks during the forecast period
- High fibre a good source of potential growth
- CATEGORY DATA
- Table 10 Sales of Soft Drinks by Health and Wellness Type: Value 2019-2022
- Table 11 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2019-2022
- Table 12 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2019-2022
- Table 13 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2019-2022
- Table 14 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2019-2022
- Table 15 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2019-2022
- Table 16 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2019-2022
- Table 17 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2022-2027
- Table 18 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2022-2027
- HW SNACKS IN THE NETHERLANDS
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Vegan snacks enjoys strong growth in 2022 while EU legislation clamps down on trans fats
- Gluten free remains the leading claim in health and wellness snacks in 2022
- Brain health and memory: A a claim to watch in health and wellness snacks
- PROSPECTS AND OPPORTUNITIES
- Low sugar snacks declines in popularity while no added sugar booms
- Vegan shows the most promise in health and wellness snacks during the forecast period
- The influence of the Nutri-Score label shapes consumer purchasing decisions, while Keto benefits from rising obesity and overweight rates
- CATEGORY DATA
- Table 19 Sales of Snacks by Health and Wellness Type: Value 2019-2022
- Table 20 Sales of Snacks by Health and Wellness Type: % Value Growth 2019-2022
- Table 21 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2019-2022
- Table 22 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2019-2022
- Table 23 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2019-2022
- Table 24 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2019-2022
- Table 25 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2019-2022
- Table 26 Forecast Sales of Snacks by Health and Wellness Type: Value 2022-2027
- Table 27 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2022-2027
- HW DAIRY PRODUCTS AND ALTERNATIVES IN THE NETHERLANDS
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- High protein dairy products still popular as consumers prioritise health and wellness
- Low fat remains the leading health and wellness claim in 2022 while the EU introduces legislation to limit consumption of trans fats
- Weight management grows in health and wellness dairy products and alternatives
- PROSPECTS AND OPPORTUNITIES
- Dairy producers seek out new audiences in a bid to see high protein dairy grow
- High protein most promising claim in health and wellness dairy products and alternatives over the forecast period
- Low salt claim to see escalating demand over the forecast period
- CATEGORY DATA
- Table 28 Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2019-2022
- Table 29 Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2019-2022
- Table 30 Company Shares of Organic Dairy Products and Alternatives (Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2022
- Table 31 Company Shares of Good Source of Minerals Dairy Products and Alternatives (2nd Biggest HW Type in Global Dairy Products and Alternatives): % V
- Table 32 Company Shares of Gluten Free Dairy Products and Alternatives (3rd Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-20
- Table 33 Company Shares of Lactose Free Dairy Products and Alternatives (4th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2
- Table 34 Company Shares of Low Fat Dairy Products and Alternatives (5th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2022
- Table 35 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2022-2027
- Table 36 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2022-2027
- HW COOKING INGREDIENTS AND MEALS IN THE NETHERLANDS
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Young consumers lead the charge in the changing mentality towards vegetarianism, while the EU implements legislation to control trans fats
- Vegetarian is the leading claim in health and wellness cooking ingredients and meals in 2022
- Immune support claim gaining in stature
- PROSPECTS AND OPPORTUNITIES
- Sales of health and wellness cooking ingredients and meals remain stable despite challenges
- Vegan most promising in health and wellness cooking ingredients and meals to 2027
- Burgeoning interest and demand for plant-based options
- MARKET DATA
- Table 37 Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2019-2022
- Table 38 Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2019-2022
- Table 39 Company Shares of Organic Cooking Ingredients and Meals (Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2022
- Table 40 Company Shares of Gluten Free Cooking Ingredients and Meals (2nd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2022
- Table 41 Company Shares of Vegetarian Cooking Ingredients and Meals (3rd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2022
- Table 42 Company Shares of Vegan Cooking Ingredients and Meals (4th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2022
- Table 43 Company Shares of Natural Cooking Ingredients and Meals (5th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2022
- Table 44 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2022-2027
- Table 45 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2022-2027
- HW STAPLE FOODS IN THE NETHERLANDS
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Gluten free staple foods achieves mainstream distribution via supermarkets
- Vegan leads health and wellness staple foods in 2022
- Growing demand for plant-based alternatives in health and wellness staple foods while EU legislation imposes restrictions on trans fats
- PROSPECTS AND OPPORTUNITIES
- Education on lactose intolerance is a strong growth driver of lactose free staple foods over the forecast period
- Vegan to register the strongest performance in health and wellness staple foods over the forecast period
- No allergens claim expected to gain in popularity in health and wellness staple foods
- CATEGORY DATA
- Table 46 Sales of Staple Foods by Health and Wellness Type: Value 2019-2022
- Table 47 Sales of Staple Foods by Health and Wellness Type: % Value Growth 2019-2022
- Table 48 Company Shares of Gluten Free Staple Foods (Biggest HW Type in Global Staple Foods): % Value 2019-2022
- Table 49 Company Shares of Organic Staple Foods (2nd Biggest HW Type in Global Staple Foods): % Value 2019-2022
- Table 50 Company Shares of High Fibre Staple Foods (3rd Biggest HW Type in Global Staple Foods): % Value 2019-2022
- Table 51 Company Shares of Vegetarian Staple Foods (4th Biggest HW Type in Global Staple Foods): % Value 2019-2022
- Table 52 Company Shares of No Allergens Staple Foods (5th Biggest HW Type in Global Staple Foods): % Value 2019-2022
- Table 53 Forecast Sales of Staple Foods by Health and Wellness Type: Value 2022-2027
- Table 54 Forecast Sales of Staple Foods by Health and Wellness Type: % Value Growth 2022-2027
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