Hair Care in Vietnam

Hair care saw steady growth in current value terms in 2024, driven by its essential role in daily grooming and the rising demand for more specialised products. Consumers, especially women, are increasingly prioritising hair health, leading to greater interest in treatments, nourishing formulas, and scalp care solutions. The trend toward premiumisation is also evident, with more consumers opting for sulphate-free, organic, and ingredient-focused products.

Euromonitor International's Hair Care in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners and Treatments, Hair Loss Treatments, Perms and Relaxants, Salon Professional Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.