Hair Care in Kazakhstan

While Kazakhstan’s hair care market experienced positive growth in current value terms in 2024, this was largely driven by rising prices rather than increased consumer demand. Volume sales declined in the largest category, standard shampoos, which has reached a high level of maturity. Nevertheless, consumers are increasingly selecting shampoos with specific functions - such as anti-dandruff, colour protection, repair, strengthening, or hydration. This shift in demand is encouraging brands to div...

Euromonitor International's Hair Care in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners and Treatments, Hair Loss Treatments, Perms and Relaxants, Salon Professional Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.