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HW Cooking Ingredients and Meals in Thailand

Published Jan 07, 2026
Length 13 Pages
SKU # EP20711501

Description

Health and wellness considerations continued to reshape cooking ingredients and meals in Thailand in 2024, particularly within categories traditionally driven by convenience. While ready meals have historically prioritised speed and ease of preparation, consumers are increasingly demanding options that also deliver nutritional value and balanced ingredients. In response, manufacturers have focused on reformulating products to offer lower calorie counts, cleaner ingredient lists and higher protei...

Euromonitor International's HW Cooking Ingredients and Meals in Thailand report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2021-2025, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: HW Cooking Ingredients and Meals by Type, HW Edible Oils, HW Meals and Soups, HW Sauces, Dips and Condiments, HW Sweet Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the HW Cooking Ingredients and Meals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

13 Pages
HW Cooking Ingredients and Meals in Thailand
Euromonitor International
January 2026
List Of Contents And Tables
HW COOKING INGREDIENTS AND MEALS IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Health-driven reformulation reshapes convenience-led categories
INDUSTRY PERFORMANCE
Health-led innovation balances nutrition, convenience and affordability
Natural positioning gains relevance through cleaner labels and reduced salt
Vegetarian and plant-based claims expand across everyday cooking
WHAT’S NEXT
Personalised nutrition and plant-based eating drive future growth
Natural claims supported by transparency and sodium reduction
Vegetarian options normalise across cooking ingredients and meals
CATEGORY DATA
Table 1 Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2020-2024
Table 2 Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2020-2024
Table 3 Company Shares of Organic Cooking Ingredients and Meals (Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2020-2024
Table 4 Company Shares of Gluten Free Cooking Ingredients and Meals (2nd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2020-2024
Table 5 Company Shares of Vegetarian Cooking Ingredients and Meals (3rd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2020-2024
Table 6 Company Shares of Vegan Cooking Ingredients and Meals (4th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2020-2024
Table 7 Company Shares of Natural Cooking Ingredients and Meals (5th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2020-2024
Table 8 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2024-2029
Table 9 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2024-2029
COUNTRY REPORTS DISCLAIMER
HEALTH AND WELLNESS IN THAILAND
EXECUTIVE SUMMARY
Health-driven moderation reshapes everyday consumption
INDUSTRY PERFORMANCE
Sugar reduction becomes a structural health priority
Functional nutrition supports premiumisation across categories
Natural and clean-label cues reinforce trust and reassurance
WHAT’S NEXT
Health-driven innovation becomes more sophisticated and integrated
COUNTRY REPORTS DISCLAIMER

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