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Fragrances in the United Kingdom

Publisher Euromonitor International
Published Jun 03, 2025
Length 24 Pages
SKU # EP20080957

Description

Fragrances saw strong current value growth in the UK in 2024. During the pandemic, fragrance usage in the UK saw a significant shift, with consumers incorporating scents into their daily routines at home to uplift their mood during challenging times. This change, along with the post-pandemic surge in social activities, drove strong demand for fragrances. In addition, high inflation in 2022 and 2023 further boosted overall value sales. In 2024, with inflation easing, the demand for fragrances rem...

Euromonitor International's Fragrances in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

24 Pages
Fragrances in the United Kingdom
Euromonitor International
June 2025
List Of Contents And Tables
FRAGRANCES IN THE UNITED KINGDOM
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sustained interest in premium fragrances and rising popularity of body mists fuel market growth
Strategic licensing and innovation drive competitive advantage for fragrance companies
Specialist retail and experiential shopping gain momentum amid growing online sales
PROSPECTS AND OPPORTUNITIES
Fragrance innovation with health and emotional benefits to boost future demand
Mass fragrances to record steady growth
Innovation to continue to transform the fragrances industry
CATEGORY DATA
Table 1 Sales of Fragrances by Category: Value 2019-2024
Table 2 Sales of Fragrances by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Fragrances: % Value 2020-2024
Table 4 LBN Brand Shares of Fragrances: % Value 2021-2024
Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2021-2024
Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2021-2024
Table 7 Forecast Sales of Fragrances by Category: Value 2024-2029
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN THE UNITED KINGDOM
EXECUTIVE SUMMARY
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
MARKET DATA
Table 9 Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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