Fragrances in South Korea

Fragrances once again recorded double-digit retail current value growth in South Korea in 2024. Starting from 2024, the duty-free limit for fragrances increased. This adjustment marked a significant change from the fixed limit of 60ml set since 1979, which was raised to 100ml. As a result, many brands have been engaging in aggressive duty-free promotions. Consumers who previously only purchased one product may have opted for two, therefore contributing to growth.

Euromonitor International's Fragrances in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.