Post-pandemic demand for fragrances in Hong Kong, driven by the largest value category of premium women’s fragrances, continued to improve in 2024. The premium segment was also the most dynamic performer during the year, with premium fragrance sets/kits also recording notable growth, appealing to consumers either looking to treat themselves or as part of the gifting experience, especially for celebrations such as Christmas, Chinese New Year, and Valentine's Day.
Euromonitor International's Fragrances in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Mass Fragrances, Premium Fragrances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
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