Fragrances in Estonia grew well in current value terms in 2024, marking another strong year of recovery. Gifting, personal indulgence, and a return to more frequent socialising helped drive demand, particularly in premium fragrances. Consumers showed a greater willingness to spend on well-known scent profiles and recognisable brands, while limited editions and seasonal gift sets further lifted value sales. The rise of niche fragrances discovered online also played a supporting role.
Euromonitor International's Fragrances in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Mass Fragrances, Premium Fragrances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
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