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Footwear in Poland

Publisher Euromonitor International
Published Jan 20, 2026
Length 24 Pages
SKU # EP20807720

Description

Footwear in Poland is characterised by polarisation, with consumers increasingly favouring either low-priced products from discounters or premium brands, driving growth at both ends of the spectrum. In 2025, retail value sales reached PLN16,698 million, representing 7% growth to reach PLN16.7 billion, although volume growth was much lower. Women's footwear remained the largest category, while men’s footwear saw the most dynamic growth. Footwear is expected to continue its polarisation trend, wit...

Euromonitor International's Footwear in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Children's Footwear, Men's Footwear, Women's Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Footwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

24 Pages
Footwear in Poland
Euromonitor International
January 2026
List Of Contents And Tables
FOOTWEAR IN POLAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Polarisation evident as consumers flock to both discount and premium brands
CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
Market polarisation drives sales of footwear in Poland
CHART 2 Lidl Attracts Shoppers with Discounted Branded Kappa Sneakers
Women's footwear remains the largest category
Resale market thrives on affordability and cultural relevance, competing with primary sales
CHART 3 Klasyk Store Names Itself Your Best Shoe Dealer
WHAT’S NEXT?
Consumers expected to continue to drive polarisation in footwear
Women's footwear will continue to dominate, but children's footwear to show strong growth
Technology expected to reshape footwear
CHART 4 Analyst Insight
COMPETITIVE LANDSCAPE
Strategic acquisition by CCC consolidates its lead
CHART 5 CCC Moves to Acquire MKRI in 2025
Challenger brands see success
CHANNELS
Offline retail remains dominant despite continued growth fore retail e-commerce
COUNTRY REPORTS DISCLAIMER
CHART 6 Key Trends 2025
CHART 7 VRG Partners with VIVE Profit on Circular Fashion
CHART 8 Pepco and CCC Cut Unprofitable Areas to Protect Margins from Supply Chain Pressures
CHART 9 Analyst Insight
CHART 10 Reserved Partners with a Niche Café Brand to Host Back-to-Office Pop-Up
CHART 11 Real GDP Growth and Inflation 2020-2030
CHART 12 PEST Analysis in Poland 2025
CHART 13 Key Insights on Consumers in Poland 2025
CHART 14 Consumer Landscape in Poland 2025
APPAREL AND FOOTWEAR IN POLAND
EXECUTIVE SUMMARY
Apparel and footwear shows resilience, driven by comfort, originality, and sustainability
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Economic factors contribute to growth, with sportswear seeing dynamism
Resale and rental trend gains traction among young consumers
Tariffs and supply chain pressures reshape the landscape
WHAT’S NEXT?
Consumers will drive growth in apparel and footwear through “smart mixing”
Largest category to remain apparel, but desire for comfort to drive growth for sportswear
Technology and sustainability to shape future growth
COMPETITIVE LANDSCAPE
LPP and Pepco drive share growth through innovative strategies
Polarisation and brand adaption in apparel and footwear in Poland
Strategic moves and emerging opportunities
CHANNELS
Offline retail channels lead with innovative retail concepts
Retail e-commerce grows steadily, with an increasing online share
ECONOMIC CONTEXT
CONSUMER CONTEXT
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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