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Footwear in Australia

Publisher Euromonitor International
Published Dec 08, 2025
Length 24 Pages
SKU # EP20676808

Description

Footwear in Australia experienced modest growth in 2025, driven primarily by women's footwear, the largest category overall. Retail volumes of footwear reached 126 million units, representing 2% growth from 2024, while value sales increased by 3% to total AUD6.2 billion. Polarisation was a strong trend, leaving mid-tier brands to struggle. The category is expected to continue growing, driven by technological innovation and sustainable practices.

Euromonitor International's Footwear in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Children's Footwear, Men's Footwear, Women's Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Footwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

24 Pages
Footwear in Australia
Euromonitor International
December 2025
List Of Contents And Tables
FOOTWEAR IN AUSTRALIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Australian footwear: Modest growth, future innovation
CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
Women's footwear drives modest growth through style demand
Sustainability and technology shape consumer purchasing decisions
CHART 2 Analyst Insight
WHAT’S NEXT?
AI and sustainability to drive footwear innovation and growth
Women's footwear to continue driving overall demand
Direct-to-consumer sales and premiumisation to shape developments
COMPETITIVE LANDSCAPE
Nike and Asics lead competitive landscape despite polarisation
Greater exposure on global stage, secures local brand’s US entry
CHANNELS
Retail e-commerce leads footwear distribution as consumers seek convenience
Accent Group set to expand with Sports Direct stores
Local specialist retailer enters administration under strain of market polarisation
CHART 3 Wittner Enters Administration in April 2025 Amid Mid-Tier Footwear Squeeze
Omnichannel retailing bridges online and offline shopping
PRODUCTS
AI-powered solutions transform footwear shopping experience
CHART 4 SafeSize's 3D Foot Scanner in Australian Stores to Improve Fit Accuracy
Sustainability and inclusivity reshape footwear design
CHART 5 Asics Launches Recyclable Nimbus Mirai at Expo 2025
COUNTRY REPORTS DISCLAIMER
CHART 6 Key Trends 2025
CHART 7 Jeanswest Closes All 90 Stores in 2025
CHART 8 Analyst Insight
CHART 9 THE ICONIC Introduces AI-Powered Virtual Try-On
CHART 10 Samsara Partners with lululemon to Launch Enzymatically Recycled Performance Apparel
CHART 11 Real GDP Growth and Inflation 2020-2030
CHART 12 PEST Analysis in Australia 2025
CHART 13 Key Insights on Consumers in Australia 2025
CHART 14 Consumer Landscape in Australia 2025
APPAREL AND FOOTWEAR IN AUSTRALIA
EXECUTIVE SUMMARY
Modest growth amidst economic pressures and shifting consumer values
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Market polarisation drives value sales growth in Australia
Jeanswest closes stores as mid-priced brands struggle
Sustainability and technology drive industry forward
WHAT’S NEXT?
Consumers to drive polarisation and sustainability in apparel and footwear
Sportswear to remain dynamic performer, driven by functionality and sustainability
COMPETITIVE LANDSCAPE
Nike and adidas lead through innovation and brand equity
Emergence of niche brands adapting to specific consumer segments
Australian Fashion Council invests in innovative partnership with Epson
CHANNELS
Retail e-commerce leads distribution as consumers seek convenience
AI-driven innovations elevate online shopping experience
PRODUCTS
Sustainability and inclusivity drive product innovation
ECONOMIC CONTEXT
CONSUMER CONTEXT
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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