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Eye Care in Finland

Publisher Euromonitor International
Published Sep 30, 2025
Length 20 Pages
SKU # EP20463893

Description

Value sales of eye care products increased in Finland in 2025. The growth was driven by a rise in eye-related issues, which are becoming more common and affecting younger age groups, including children, due to increased screen time across all demographics. This has resulted in a higher incidence of eye health problems such as itchiness, irritation, and redness. As itchiness, dryness and sensitivity become increasingly common eye problems, the consumer base for eye care products is expanding cons...

Euromonitor International's Eye Care in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Standard Eye Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Eye Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

20 Pages
Eye Care in Finland
Euromonitor International
September 2025
List Of Contents And Tables
EYE CARE IN FINLAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Rising screen time and the early allergy season drive growth in eye care
Bayer Oy leads while Orion and Bausch & Lomb record dynamic performances
Pharmacies remain dominant in distribution despite growing competition from retail e-commerce
PROSPECTS AND OPPORTUNITIES
Increased screen time is set to drive growth, despite category maturity
Innovation is expected to be driven by multifunctionality, packaging, and tailored solutions
Eye care consumption is set to be split between value-driven and quality-seeking consumers
CATEGORY DATA
Table 1 Sales of Eye Care by Category: Value 2020-2025
Table 2 Sales of Eye Care by Category: % Value Growth 2020-2025
Table 3 NBO Company Shares of Eye Care: % Value 2021-2025
Table 4 LBN Brand Shares of Eye Care: % Value 2022-2025
Table 5 Forecast Sales of Eye Care by Category: Value 2025-2030
Table 6 Forecast Sales of Eye Care by Category: % Value Growth 2025-2030
CONSUMER HEALTH IN FINLAND
EXECUTIVE SUMMARY
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
Table 8 Life Expectancy at Birth 2020-2025
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2020-2025
Table 10 Sales of Consumer Health by Category: % Value Growth 2020-2025
Table 11 NBO Company Shares of Consumer Health: % Value 2021-2025
Table 12 LBN Brand Shares of Consumer Health: % Value 2022-2025
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2020-2025
Table 14 Distribution of Consumer Health by Format: % Value 2020-2025
Table 15 Distribution of Consumer Health by Format and Category: % Value 2025
Table 16 Forecast Sales of Consumer Health by Category: Value 2025-2030
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2024-2025
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources

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