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Eye Care in China

Publisher Euromonitor International
Published Sep 19, 2025
Length 20 Pages
SKU # EP20423665

Description

Retail value sales for eye care in China are rising in 2025. However, market saturation in major product area such as eye drops has limited expansion opportunities. Further, price sensitivity among consumers is leading to intensified competition, suppressing overall value growth. And the lack of breakthrough innovations in recent years has failed to stimulate significant demand beyond core user groups. These elements collectively contribute to the moderated pace of development. Standard eye care...

Euromonitor International's Eye Care in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Standard Eye Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Eye Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

20 Pages
Eye Care in China
Euromonitor International
September 2025
List Of Contents And Tables
EYE CARE IN CHINA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Positive growth curbed by low innovation and high price sensitivity
Mentholatum (Zhongshan) Pharmaceuticals leads eye care in 2025
Retail e-commerce accounts for greatest proportion of eye care sales in China
PROSPECTS AND OPPORTUNITIES
Lifestyle shifts and habitual use support further steady growth
Increased tech adoption for refined products, deeper engagement and broader access
Eye care as essential wellness products
CATEGORY DATA
Table 1 Sales of Eye Care by Category: Value 2020-2025
Table 2 Sales of Eye Care by Category: % Value Growth 2020-2025
Table 3 NBO Company Shares of Eye Care: % Value 2021-2025
Table 4 LBN Brand Shares of Eye Care: % Value 2022-2025
Table 5 Forecast Sales of Eye Care by Category: Value 2025-2030
Table 6 Forecast Sales of Eye Care by Category: % Value Growth 2025-2030
CONSUMER HEALTH IN CHINA
EXECUTIVE SUMMARY
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
Table 8 Life Expectancy at Birth 2020-2025
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2020-2025
Table 10 Sales of Consumer Health by Category: % Value Growth 2020-2025
Table 11 NBO Company Shares of Consumer Health: % Value 2021-2025
Table 12 LBN Brand Shares of Consumer Health: % Value 2022-2025
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2020-2025
Table 14 Distribution of Consumer Health by Format: % Value 2020-2025
Table 15 Distribution of Consumer Health by Format and Category: % Value 2025
Table 16 Forecast Sales of Consumer Health by Category: Value 2025-2030
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources

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