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Edible Oils in New Zealand

Published Nov 13, 2025
Length 20 Pages
SKU # EP20589364

Description

Retail spending on edible oils moved up as households rebuilt pantry stocks and widened their repertoire beyond a single “go-to” oil. Olive oil regained momentum after the supply squeeze of the previous year, while everyday vegetable and seed options held their ground on affordability and versatility. Retailers leaned into accessible pricing and broadened ranges – especially via private label brands – so shoppers could trade across uses and price tiers without abandoning quality cues like proven...

Euromonitor International's Edible Oils in New Zealand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Corn Oil, Olive Oil, Other Edible Oil, Palm Oil, Rapeseed Oil, Soy Oil, Sunflower Oil.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Edible Oils market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

20 Pages
Edible Oils in New Zealand
Euromonitor International
November 2025
List Of Contents And Tables
EDIBLE OILS IN NEW ZEALAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Sales benefit from consumers buying a range of options
INDUSTRY PERFORMANCE
Volumes rebound while value edges higher on mix and renewed confidence
Olive oil dynamics highlight the importance of supply resilience and transparent pricing
WHAT’S NEXT?
Steady value growth shaped by wellness demand and more resilient sourcing
Health and wellness priorities elevate extra-virgin and high-heat choices
COMPETITIVE LANDSCAPE
Foodstuffs strengthens its lead by meeting value needs without dropping quality cues
William Aitken & Co stabilises premium olive with a quality-first, standards-led stance
CHANNELS
Supermarkets remain the anchor as private label brands widen everyday choice
E-commerce grows from a small base as omnichannel habits bed in
CATEGORY DATA
Table 1 Sales of Edible Oils by Category: Volume 2020-2025
Table 2 Sales of Edible Oils by Category: Value 2020-2025
Table 3 Sales of Edible Oils by Category: % Volume Growth 2020-2025
Table 4 Sales of Edible Oils by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Edible Oils: % Value 2021-2025
Table 6 LBN Brand Shares of Edible Oils: % Value 2022-2025
Table 7 Distribution of Edible Oils by Format: % Value 2020-2025
Table 8 Forecast Sales of Edible Oils by Category: Volume 2025-2030
Table 9 Forecast Sales of Edible Oils by Category: Value 2025-2030
Table 10 Forecast Sales of Edible Oils by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of Edible Oils by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
COOKING INGREDIENTS AND MEALS IN NEW ZEALAND
EXECUTIVE SUMMARY
Price-sensitivity persists, benefiting private label
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Health and wellness steer product development
Reformulation and transparency reshape sauces and condiments
From “quick fixes” to “fakeaways”
WHAT’S NEXT?
Moderate value growth amid cost and supply pressures
Health and wellness define long-term value
Market reform and digital retail transformation
COMPETITIVE LANDSCAPE
Heinz Wattie’s maintains market leadership
Foodstuffs drives growth through Pams private label
CHANNELS
Supermarkets remain the dominant retail format
E-commerce emerges as the most dynamic channel
MARKET DATA
Table 12 Sales of Cooking Ingredients and Meals by Category: Volume 2020-2025
Table 13 Sales of Cooking Ingredients and Meals by Category: Value 2020-2025
Table 14 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2020-2025
Table 15 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Cooking Ingredients and Meals: % Value 2021-2025
Table 17 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2022-2025
Table 18 Penetration of Private Label by Category: % Value 2020-2025
Table 19 Distribution of Cooking Ingredients and Meals by Format: % Value 2020-2025
Table 20 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2025-2030
Table 21 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2025-2030
Table 22 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2025-2030
Table 23 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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