Eating and Drinking in The Anxiety Economy
Description
Eating and Drinking in The Anxiety Economy
The modern consumer confronts a world that is highly stressful. With few signs that this will change anytime soon, responding to consumer stress levels is of the utmost priority to functional products throughout the food and beverage space. This report will examine the challenges and possibilities of operating in what can be called “The Anxiety Economy.”
Euromonitor International's Eating and Drinking in The Anxiety Economy global briefing offers an insight into to the size and shape of the Alcoholic Drinks market in both the off-trade and the on-trade, it highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands by total volume, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
The modern consumer confronts a world that is highly stressful. With few signs that this will change anytime soon, responding to consumer stress levels is of the utmost priority to functional products throughout the food and beverage space. This report will examine the challenges and possibilities of operating in what can be called “The Anxiety Economy.”
Euromonitor International's Eating and Drinking in The Anxiety Economy global briefing offers an insight into to the size and shape of the Alcoholic Drinks market in both the off-trade and the on-trade, it highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands by total volume, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
37 Pages
- Introduction
- The age of anxiety and the permanent crisis
- The anxiety economy
- The role of food
- The role of beverages
- Conclusion
Pricing
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