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Cooking Ingredients and Meals in Vietnam

Publisher Euromonitor International
Published Nov 26, 2025
Length 56 Pages
SKU # EP20639440

Description

Cooking ingredients and meals in Vietnam saw retail current value growth in 2025, propelled by enduring culinary traditions, health innovations, and a VAT reduction. Food safety is a paramount consumer concern, driving demand for transparency and scientifically-backed products. Calofic Corp led in 2025, with Masan Consumer Corp showing dynamism, while local manufacturers gained strength through niche specialities. Small local grocers remained the dominant distribution channel, although e-commerc...

Euromonitor International's Cooking Ingredients and Meals in Vietnam report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Edible Oils, Meals and Soups, Sauces, Dips and Condiments, Sweet Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Cooking Ingredients and Meals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

56 Pages
Cooking Ingredients and Meals in Vietnam
Euromonitor International
November 2025
List Of Contents And Tables
COOKING INGREDIENTS AND MEALS IN VIETNAM
EXECUTIVE SUMMARY
Tradition meets innovation, with safety paramount
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Sustained growth driven by tradition
Health innovations and VAT reduction drive sales
Food safety and informed choices drive consumer behaviour
WHAT’S NEXT?
Dynamic growth to be driven by convenience, health, and local specialities
Stricter regulations and industry compliance to drive consumer confidence
Healthy living will be a catalyst for innovation in cooking ingredients and meals
COMPETITIVE LANDSCAPE
Strategic expansion and robust distribution extend Calofic’s leading position
Tho Phat leverages Kido's network for enhanced reach
Masan Consumer Corp’s growth fuelled by innovation and strong brand portfolio
Regional specialities and local brands gain traction
CHANNELS
Small local grocers remains key to distribution despite pressures
Dynamic growth for retail e-commerce, but increased regulatory scrutiny
Strategic distribution can fuel expansion through proximity and penetration
MARKET DATA
Table 1 Sales of Cooking Ingredients and Meals by Category: Volume 2020-2025
Table 2 Sales of Cooking Ingredients and Meals by Category: Value 2020-2025
Table 3 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2020-2025
Table 4 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Cooking Ingredients and Meals: % Value 2021-2025
Table 6 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2022-2025
Table 7 Penetration of Private Label by Category: % Value 2020-2025
Table 8 Distribution of Cooking Ingredients and Meals by Format: % Value 2020-2025
Table 9 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2025-2030
Table 10 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2025-2030
Table 11 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources
EDIBLE OILS IN VIETNAM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Counterfeit crackdown, health trends, and digital growth reshape edible oils
INDUSTRY PERFORMANCE
Counterfeit crackdown fuels growth for genuine brands, while consumer demand evolves
Soy oil leads growth in edible oils due to healthy profile
WHAT’S NEXT?
Affordability and wellness set to drive robust growth for edible oils
Premium and functional products set to drive health innovation in edible oils
Online channels set to reshape edible oils retailing in Vietnam
COMPETITIVE LANDSCAPE
Calofic Corp dominates edible oils with strong brand portfolio and vertical integration
Calofic Corp sustains growth through health messaging and product innovation
CHANNELS
Small local grocers dominates edible oils distribution but faces tax headwinds
Retail e-commerce is reshaping edible oils distribution despite initial hurdles
CATEGORY DATA
Table 13 Sales of Edible Oils by Category: Volume 2020-2025
Table 14 Sales of Edible Oils by Category: Value 2020-2025
Table 15 Sales of Edible Oils by Category: % Volume Growth 2020-2025
Table 16 Sales of Edible Oils by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Edible Oils: % Value 2021-2025
Table 18 LBN Brand Shares of Edible Oils: % Value 2022-2025
Table 19 Distribution of Edible Oils by Format: % Value 2020-2025
Table 20 Forecast Sales of Edible Oils by Category: Volume 2025-2030
Table 21 Forecast Sales of Edible Oils by Category: Value 2025-2030
Table 22 Forecast Sales of Edible Oils by Category: % Volume Growth 2025-2030
Table 23 Forecast Sales of Edible Oils by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
MEALS AND SOUPS IN VIETNAM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Convenience, health, and digitalisation drive growth in meals and soups
INDUSTRY PERFORMANCE
Demand for convenience drives robust growth in meals and soups
Convenience and quality drive the rise of frozen ready meals in Vietnam
WHAT’S NEXT?
Convenience and innovation set to drive robust growth in meals and soups
Frozen ready meals will be a healthy and convenient choice for consumers
Doorstep delivery and supermarket expansion to reshape meals and soups
COMPETITIVE LANDSCAPE
Asia Foods Corp faces modern rivals and navigates shifting consumer tastes
Kido Group acquisition fuels Tho Phat's dynamic growth in meals and soups
CHANNELS
The evolving role of small local grocers in meals and soups in Vietnam
E-commerce surges from a low base amidst innovation and regulatory oversight
CATEGORY DATA
Table 24 Sales of Meals and Soups by Category: Volume 2020-2025
Table 25 Sales of Meals and Soups by Category: Value 2020-2025
Table 26 Sales of Meals and Soups by Category: % Volume Growth 2020-2025
Table 27 Sales of Meals and Soups by Category: % Value Growth 2020-2025
Table 28 Sales of Chilled Ready Meals by Ethnicity: % Value 2020-2025
Table 29 Sales of Frozen Ready Meals by Ethnicity: % Value 2020-2025
Table 30 Sales of Soup by Leading Flavours: Rankings 2020-2025
Table 31 NBO Company Shares of Meals and Soups: % Value 2021-2025
Table 32 LBN Brand Shares of Meals and Soups: % Value 2022-2025
Table 33 Distribution of Meals and Soups by Format: % Value 2020-2025
Table 34 Forecast Sales of Meals and Soups by Category: Volume 2025-2030
Table 35 Forecast Sales of Meals and Soups by Category: Value 2025-2030
Table 36 Forecast Sales of Meals and Soups by Category: % Volume Growth 2025-2030
Table 37 Forecast Sales of Meals and Soups by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SAUCES, DIPS AND CONDIMENTS IN VIETNAM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Innovation, growth and evolving distribution channels
INDUSTRY PERFORMANCE
Affordability and convenience drive solid growth in sauces, dips and condiments
Convenience and health drive dynamism for dry recipe sauces and pickled products
WHAT’S NEXT?
Innovation and convenience will drive growth for sauces, dips and condiments
Specific health benefits to shape the future of sauces, dips and condiments
Government oversight and need to maintain consumer trust will drive enhanced food safety
COMPETITIVE LANDSCAPE
Innovation and portfolio strength help extend Masan Consumer Corp's leadership
Strategic expansion fuels Nam Duong’s ascent in sauces, dips and condiments
CHANNELS
The traditional distribution powerhouse of small local grocers comes under pressure
Retail e-commerce has a small share but a big impact on distribution
CATEGORY DATA
Table 38 Sales of Sauces, Dips and Condiments by Category: Volume 2020-2025
Table 39 Sales of Sauces, Dips and Condiments by Category: Value 2020-2025
Table 40 Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2020-2025
Table 41 Sales of Sauces, Dips and Condiments by Category: % Value Growth 2020-2025
Table 42 Sales of Liquid Recipe Sauces by Type: % Value 2020-2025
Table 43 Sales of Other Sauces and Condiments by Type: Rankings 2020-2025
Table 44 NBO Company Shares of Sauces, Dips and Condiments: % Value 2021-2025
Table 45 LBN Brand Shares of Sauces, Dips and Condiments: % Value 2022-2025
Table 46 Distribution of Sauces, Dips and Condiments by Format: % Value 2020-2025
Table 47 Forecast Sales of Sauces, Dips and Condiments by Category: Volume 2025-2030
Table 48 Forecast Sales of Sauces, Dips and Condiments by Category: Value 2025-2030
Table 49 Forecast Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2025-2030
Table 50 Forecast Sales of Sauces, Dips and Condiments by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SWEET SPREADS IN VIETNAM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Dynamism in sweet spreads, impacted by health, local brands, and digital shifts
INDUSTRY PERFORMANCE
Sweet spreads sees strong growth, driven by expanding distribution
Honey leads growth in sweet spreads, driven by health perceptions and local supply
WHAT’S NEXT?
Sweet spreads poised for strong growth, driven by accessibility and convenience
Sweet spreads to increasingly embrace health, with reduced sugar and natural ingredients
Abundant fruit supply to fuel growth of local jams and preserves brands
COMPETITIVE LANDSCAPE
Golden Farm leads sweet spreads through extensive reach and competitive pricing
Honey's surge in sales and Golden Farm's strength shape sweet spreads in Vietnam
CHANNELS
Small local grocers is dominant yet vulnerable in sweet spreads
Retail e-commerce leads growth in sweet spreads amidst regulatory scrutiny
CATEGORY DATA
Table 51 Sales of Sweet Spreads by Category: Volume 2020-2025
Table 52 Sales of Sweet Spreads by Category: Value 2020-2025
Table 53 Sales of Sweet Spreads by Category: % Volume Growth 2020-2025
Table 54 Sales of Sweet Spreads by Category: % Value Growth 2020-2025
Table 55 Sales of Jams and Preserves by Leading Flavours: Rankings 2020-2025
Table 56 NBO Company Shares of Sweet Spreads: % Value 2021-2025
Table 57 LBN Brand Shares of Sweet Spreads: % Value 2022-2025
Table 58 Distribution of Sweet Spreads by Format: % Value 2020-2025
Table 59 Forecast Sales of Sweet Spreads by Category: Volume 2025-2030
Table 60 Forecast Sales of Sweet Spreads by Category: Value 2025-2030
Table 61 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2025-2030
Table 62 Forecast Sales of Sweet Spreads by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER

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