This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.
Euromonitor's Consumer Values and Behaviour in Australia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Consumer Values market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Scope
- Consumer values and behaviour in Australia
- Australians are troubled by the escalating expenses associated with everyday goods
- Millennials prioritise taking precautions for health and safety when leaving home
- Consumers in Australia like to try new products and services
- Younger generations open to trying new goods and services
- Consumers in Australia anticipate that their level of happiness will increase in the future
- Millennials say it is likely that they will experience an increase in financial well-being
- When at home, most frequent activity is exercise
- Safe location remains the most desired home feature
- Consumers in Australia prefer to cook or bake dishes for themselves
- Consumers in Australia prefer to engage in activities other than preparing meals
- Younger generations claim that preparing meals using raw ingredients is too costly
- Consumers in Australia look for healthy ingredients in food and beverages
- Older generations expect to have a job within a short distance from their residence
- Consumers in Australia primarily desire to have a sense of assurance in their job position
- Australians say they uphold a division between their job and private life
- Australians connect with friends through digital means
- Gen Z prefer to connect with friends in person
- Australians prioritise getting the best return on money spent when travelling
- Older generations expect level of food excellence options when on vacation
- Consumers walk or hike for exercise
- Gen Z participate in team sports
- Consumers are interested in massages to improve wellbeing
- Australians are concerned about climate change
- Consumers actively working towards greener and more sustainable practices
- Consumers motivated to use more energy-efficient products
- Consumers in Australia buy from brands that support issues aligned with their values
- Australians love searching for discounts
- Millennials enjoy going to retail centers
- Australians are open to purchasing used or pre-owned goods
- Younger generations consistently search for established or renowned names
- Consumers in Australia subscribe to online platforms for streaming media
- Consumers in Australia would like to increase spending on groceries
- Younger generations foresee increasing spending on experiences the most
- Consumers are concerned about their current financial situation
- Baby Boomers have enough money readily available to cover unexpected emergencies
- Saving money remains a priority for younger generations
- Consumers proactively oversee the sharing of data and privacy preferences
- Millennials proactively oversee the sharing of data and privacy preferences
- Consumers access social media accounts to edit profiles
- Younger generations regularly access video content through a live streaming platform
- Younger generations actively use price comparison sites or tools
- Australians follow or like companies' social media feed or posts
- Younger generations follow or like companies' social media feed or posts
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