Consumer Lifestyles in Singapore

Consumer Lifestyles provides valuable insights into the key attitudes and current perspectives of consumers, and how these influence their purchasing and consumption behaviours. It quantifies consumer behaviours, preferences and motivations, aligning them with broader trends.

Euromonitor's Consumer Lifestyles in Singapore report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Overview market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Scope
Consumer landscape in Singapore 2025
Personal traits and values
Respondents take health and safety precautions when they leave home
Consumers in Singapore feel it is important to experience cultures other than their own
Consumers carry out in-depth studies on the products and services they consume
Older generations expect to have more free time for themselves
Personal traits and values survey highlights
Home life and leisure time
Consumers prefer socialising with friends in person
Singaporeans seek getting the best return on money spent when travelling
Home life and leisure time survey highlights
Eating and dietary habits
Consumers take vitamins or supplements frequently
Many consumer across all generations claim not to cook very well
Consumers cook or bake for themselves
Older generations are seeking to reduce meat consumption
Consumers are ready to pay more for products with health and nutritional properties
Eating and dietary habits survey highlights
Working life
Older generations desire to have responsibility and challenging work
Singaporeans seek to have a job that enables an equilibrium between work and personal life
Millennials want to work for a good manager
Consumers in Singapore expect to have flexible start and finish times
Working life survey highlights
Health and wellness
Consumers in Singapore engage in walking or hiking
Massage is the most popular stress-reduction measure among Millennials
Respondents think health and nutritional properties is the most influential product feature
Older generations own fitness wearables
Health and wellness survey highlights
Shopping and spending
Consumers in Singapore enjoy discovering good deals
Gen Z don't mind buying inexpensive items that will not last for a long
Millennials seek goods with easy to understand labels
Gen X try to purchase locally-sourced products and services
Singaporeans often sell used or second-hand items
Younger generations often write reviews for a products or services
Younger generations use a price comparison websites
Consumers in Singapore expect to spend more on transportation
Baby Boomers say they have sufficient funds easily accessible to handle any unforeseen crisis
Shopping and spending survey highlights

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