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Consumer Lifestyles in Poland

Published Jun 11, 2025
Length 55 Pages
SKU # EP20118815

Description

Consumer Lifestyles provides valuable insights into the key attitudes and current perspectives of consumers, and how these influence their purchasing and consumption behaviours. It quantifies consumer behaviours, preferences and motivations, aligning them with broader trends.

Euromonitor's Consumer Lifestyles in Poland report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Overview market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

55 Pages
Scope
Consumer landscape in Poland 2025
Personal traits and values
Consumers in Poland look for ways to simplify their life
Consumers in Poland say their identity is accepted by society
Baby Boomers seek curated experiences that are tailored to their tastes
Older generations anticipate an improvement in their financial situation
Personal traits and values survey highlights
Home life and leisure time
Consumers like engaging in personal interactions with friends
Consumers desire maximising the benefits while minimising the cost when travelling
Home life and leisure time survey highlights
Eating and dietary habits
Younger generations are attempting to lose weight by dieting
Younger generations claim they do not have time to cook at home
Younger generations often snack during the day in between meals
Millennials more likely to be vegetarian
Consumers are ready to pay more for products with superior taste
Eating and dietary habits survey highlights
Working life
Gen X want to work with people who share their qualities
Poles seek to be employed in a location near their homes
Gen X seek to receive a generous income
Consumers expect to work from home in the future
Working life survey highlights
Health and wellness
Poles participate in walking or hiking
Older generations believe in herbal remedies as best for stress reduction
Health and nutritional properties is the most influential product feature
Younger generations use apps to track health or fitness
Health and wellness survey highlights
Shopping and spending
Consumers like to find bargains
Baby Boomers prefer spending on premium items, even if it means buying less
Millennials pick their travel destinations based on the quality of shopping there
Baby Boomers try to shop in locally-owned stores
Consumers in Poland often buy used or second-hand items
Gen Z regularly write reviews for a products or services
Consumers in Poland highly trust friends and family recommendations
Poles set to increase spending on health and wellness the most
Gen Z say that their liabilities exceed assets
Shopping and spending survey highlights

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