Consumer Lifestyles in Argentina

Consumer Lifestyles provides valuable insights into the key attitudes and current perspectives of consumers, and how these influence their purchasing and consumption behaviors. It quantifies consumer behaviors, preferences, and motivations, aligning them with broader trends.


Euromonitor's Consumer Lifestyles in Argentina report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Overview market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Scope
Consumer landscape in Argentina 2025
Personal traits and values
Respondents feel concerned that the cost of everyday items is going up
Argentinians feel confident in displaying their true identity with friends and family
Consumers in Argentina prefer to explore innovative products and services
Gen Z anticipate their lives to be better in future
Personal traits and values survey highlights
Home life and leisure time
Consumers in Argentina prefer socialising with friends inperson
Argentinians desire maximising the benefits while minimising the cost when travelling
Home life and leisure time survey highlights
Eating and dietary habits
Older generations actively monitor what they eat
Millennials have biggest doubt in their cooking abilities
Millennials often snack during the day in between meals
Baby Boomers seek to reduce meat consumption
Argentinians are ready to pay more for products with health and nutritional properties
Eating and dietary habits survey highlights
Working life
Gen X want to team up with like-minded individuals
Argentinians seek to have a job that allows for a strong work-life balance
Younger generations want to receive good training
Argentinians would like to work from home
Working life survey highlights
Health and wellness
Argentinians participate in walking or hiking
Meditation remains popular stress-reduction activity among all generations
Health and nutritional properties is the most influential product feature
Older generations more likely to own fitness wearables
Health and wellness survey highlights
Shopping and spending
Consumers enjoy discovering good deals
Older generations like to visit shopping malls
Millennials pick their travel destinations based on the quality of shopping there
Older generations say they try to repair items instead of purchasing new ones
Consumers often share/swap items or services
Gen Z regularly share purchases they make with their social network
Gen Z use AR/VR to enhance a shopping experience
Consumers in Argentina expect to spend more on travel and holidays
Younger generations resort to using credit cards or overdrafts to cover expenses
Shopping and spending survey highlights

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