Report cover image

Cat Food in Italy

Publisher Euromonitor International
Published May 09, 2025
Length 30 Pages
SKU # EP20021865

Description

Value and volume sales of cat food in Italy are projected to grow in 2025, with an uplift in growth expected for all sub-categories. These positive results are being driven by multiple factors, including heightened awareness of the importance of healthy, balanced nutrition for cats and a growing interest in premium and specialised products.

Euromonitor International's Cat Food in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Cat Treats and Mixers, Dry Cat Food, Wet Cat Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cat Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

30 Pages
Cat Food in Italy
Euromonitor International
May 2025
List Of Contents And Tables
CAT FOOD IN ITALY
KEY DATA FINDINGS
2025 DEVELOPMENTS
The pet humanisation trend supports sales of premium, high-quality cat food
Nestlé Purina PetCare retains its lead, expanding its ranges to improve sales
Consumers visit pet shops and pet superstores to access personal advice and a wide array of products
PROSPECTS AND OPPORTUNITIES
Affordability, sustainability and the rising cat population are set to support growth
Online subscription services are expected to drive growth for retail e-commerce
Innovations are set to focus on natural ingredients and free-from formulas
Summary 1 Cat Food by Price Band 2025
CATEGORY INDICATORS
Table 1 Cat Owning Households: % Analysis 2020-2025
Table 2 Cat Population 2020-2025
Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2020-2025
CATEGORY DATA
Table 4 Sales of Cat Food by Category: Volume 2020-2025
Table 5 Sales of Cat Food by Category: Value 2020-2025
Table 6 Sales of Cat Food by Category: % Volume Growth 2020-2025
Table 7 Sales of Cat Food by Category: % Value Growth 2020-2025
Table 8 Sales of Dry Cat Food by Life-Cycle: % Value 2020-2025
Table 9 Sales of Wet Cat Food by Life-Cycle: % Value 2020-2025
Table 10 NBO Company Shares of Cat Food: % Value 2020-2024
Table 11 LBN Brand Shares of Cat Food: % Value 2021-2024
Table 12 LBN Brand Shares of Cat Treats and Mixers: % Value 2021-2024
Table 13 Distribution of Cat Food by Format: % Value 2020-2025
Table 14 Forecast Sales of Cat Food by Category: Volume 2025-2030
Table 15 Forecast Sales of Cat Food by Category: Value 2025-2030
Table 16 Forecast Sales of Cat Food by Category: % Volume Growth 2025-2030
Table 17 Forecast Sales of Cat Food by Category: % Value Growth 2025-2030
PET CARE IN ITALY
EXECUTIVE SUMMARY
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
MARKET INDICATORS
Table 18 Pet Populations 2020-2025
MARKET DATA
Table 19 Sales of Pet Food by Category: Volume 2020-2025
Table 20 Sales of Pet Care by Category: Value 2020-2025
Table 21 Sales of Pet Food by Category: % Volume Growth 2020-2025
Table 22 Sales of Pet Care by Category: % Value Growth 2020-2025
Table 23 NBO Company Shares of Pet Food: % Value 2020-2024
Table 24 LBN Brand Shares of Pet Food: % Value 2021-2024
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2020-2024
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2021-2024
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2020-2025
Table 28 Distribution of Pet Care by Format: % Value 2020-2025
Table 29 Distribution of Pet Care by Format and Category: % Value 2025
Table 30 Distribution of Dog and Cat Food by Format: % Value 2020-2025
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2025
Table 32 Forecast Sales of Pet Food by Category: Volume 2025-2030
Table 33 Forecast Sales of Pet Care by Category: Value 2025-2030
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2025-2030
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 2 Research Sources

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us