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In-Car Entertainment in Vietnam

Publisher Euromonitor International
Published Jul 31, 2025
Length 18 Pages
SKU # EP20287461

Description

In 2025, retail volume sales of in-car entertainment in Vietnam increased by 4% to 154,000 units, driven by a growing number of car owners. This growth was largely attributed to the introduction of more affordable car models priced under VND500 million by various automotive brands. Notably, VinFast made a significant impact with the launch of the VF3 model, priced at around VND300 million, effectively targeting middle-income consumers. The availability of flexible instalment payment options furt...

Euromonitor International's In-Car Entertainment in Vietnam report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: In-Car Navigation, In-Car Speakers, In-Dash Media Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the In-Car Entertainment market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

18 Pages
In-Car Entertainment in Vietnam
Euromonitor International
July 2025
List Of Contents And Tables
IN-CAR ENTERTAINMENT IN VIETNAM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Rising car ownership drives growth, particularly for in-dash media players
Between them, the two leaders cover all budgets
Car audio specialists dominate, but more consumers turn to retail e-commerce due to convenience and added benefits
PROSPECTS AND OPPORTUNITIES
Growth anticipated as car ownership rises and affordability increases
High quality display and AI features likely to become more prevalent
The appeal of in-car gaming for passengers could provide growth opportunities
CATEGORY DATA
Table 1 Sales of In-Car Entertainment by Category: Volume 2020-2025
Table 2 Sales of In-Car Entertainment by Category: Value 2020-2025
Table 3 Sales of In-Car Entertainment by Category: % Volume Growth 2020-2025
Table 4 Sales of In-Car Entertainment by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of In-Car Entertainment: % Volume 2021-2025
Table 6 LBN Brand Shares of In-Car Entertainment: % Volume 2022-2025
Table 7 Distribution of In-Car Entertainment by Channel: % Volume 2020-2025
Table 8 Forecast Sales of In-Car Entertainment by Category: Volume 2025-2030
Table 9 Forecast Sales of In-Car Entertainment by Category: Value 2025-2030
Table 10 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2025-2030
CONSUMER ELECTRONICS IN VIETNAM
EXECUTIVE SUMMARY
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2020-2025
Table 13 Sales of Consumer Electronics by Category: Value 2020-2025
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2021-2025
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2022-2025
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2020-2025
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2025-2030
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2025-2030
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2025-2030
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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